Investment Trust Marketing Executive (Current Employee) – London, ENG – October 2, 2013
Development and implementation of marketing plans and campaigns/direct marketing/email marketing Working on projects such as 3rd party publications, consumer guides, PR initiatives and informative forums Responsible for team budget, implementation and allocation of resources and annual marketing planning Literature update, production and fulfilment Production and distribution of regular emails to existing and potential shareholder and target audiences eg webconference and campaign emails Development of online and offline adverts Working with digital teams to develop and create short, timely films and videos Proofing editorial/advertorial and other copy as required Organising fund manager roadshows, live and digital forums, conferences and events Pre and post event marketing and followup Updating website content (Internal and 3rd Party Websites) Attending board meetings and reporting/pitching for annual fees Implementing and analysing budgets/cost control Board Reporting – Monthly factsheets, quarterly marketing reports, annual budget pitches & fund flows Analysis of marketing campaign effectiveness & ROI
Pacific Northwest Sales Manager (Former Employee) – San Carlos, CA – January 8, 2016
Aberdeen is a great company that treats employees very well and are establishing a strong foothold in the US. However, being a European company, they are facing cultural challenges regarding compensating and retaining their salesforce.
Access to Portfolio Managers
Compensation and challenges with inexperienced middle management
Analyst (Former Employee) – Philadelphia, PA – January 11, 2014
Terrible Management who doesn't care about their employees. Only seeks approval from their bosses. Terrible work/life balance. Coworkers were incompetent and could not perform job adequately. I would not recommend the company. Culture was nothing like I expected with too many people who believed they knew everything.