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Acceptance Insurance

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26 reviews

About Acceptance Insurance

First Acceptance sells car insurance to customers wanting to stay on the right side of the law. The personal auto insurer operates its business in a dozen states, specializing in providing non-standard auto insurance (insurance for drivers who have trouble getting coverage because of poor driving records or payment histories). As part of its business, – more... First Acceptance sells its policies under the brand names Acceptance Insurance (in the Chicago area), Yale Insurance, and Insurance Plus brand. Altogether, the company operates about 350 retail offices staffed by employee agents and through independent agents at more than a dozen retail locations.

Operations

First Acceptance is vertically-integrated. It underwrites, sells, and services its products, which is unusual in the insurance industry. Unlike the majority of insurers that use independent agents to sell its products, First Acceptance keeps its sales, marketing, and policy upkeep under its own roof. Though it operates in only a dozen central and southern states, First Acceptance is licensed in 25. Together, Georgia, Texas, and Illinois comprise almost half of the company's earned premiums. Prior to the economic downturn, the company worked to expand its geographic reach by entering new markets and acquiring local non-standard agencies in other markets, such as Chicago, South Carolina, and Texas.

Strategy

Economic woes have made life difficult for First Acceptance's customers. The company's renewal rate sagged as customers reduced or dropped their coverage. As a result, policies in force decreased. In response, the company closed more than 10% of its retail locations by 2010, rolled out a new pricing program in 2011, and began considering new means of distribution for its products.

Ownership

Chairman Gerald Ford owns 58% of First Acceptance.

Company Background

Formerly known as Liberté Investors, the company once operated in real estate. But after Liberté acquired USAuto Holdings in 2004, it changed its name and started a new life in non-standard auto insurance. The company still owns a small amount of foreclosed property held for sale. – less

Acceptance Insurance Employer Reviews

Horrible Company To Work For Run Far As You Can
Adjuster (Former Employee), Lombard – May 19, 2013
I really enjoy dealing with people and helping them any way I can. I enjoy the nice calm atmosphere that Acceptance provides in each office.
CSR (Current Employee), Easley, SC – May 3, 2013
Family-oriented Insurance Office
Insurance Sales Agent (Current Employee), Acworth, GA – May 1, 2013
Ok Place to work
Customer Service Representative (Former Employee), Lawrenceville, GA – April 10, 2013
This company simply DOES NOT care
Agent (Current Employee), Texas – April 3, 2013

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Working at Acceptance Insurance