About Advantage Sales and Marketing
Making consumer products is one thing, but selling them is another, and that's where Advantage Sales & Marketing (ASM) comes in. The company provides outsourced sales, merchandising, and marketing services to consumer goods and food product manufacturers and suppliers. It works to win optimal placement of clients' products at retail locations throughout – more... the US and Canada, and it offers a variety of promotional programs aimed at boosting sales. Owning more than 65 offices in the US and Canada, ASM does merchandising for 1,200 clients -- including Johnson & Johnson, Mars, Unilever, Energizer. Investment group Apax Partners owns a controlling stake in the company, which was established in 1987.
Change of Company Type
Apax Partners bought its 85% stake in ASM in late 2010 from J.W. Childs Associates and Merrill Lynch Global Private Equity in a deal worth a reported $1.8 billion. Apax has expertise in the retail and consumer products sectors, and ASM hopes the buyout will help it achieve growth internationally, mainly due to Apax's extensive list of global contacts and worldwide reach.
Operations
The company is comprised of several specialized marketing companies: Campaigners, IN Marketing Services, PromoPoint, Shopper Events, and TryFoods.
Strategy
Along with rivals Acosta and CROSSMARK, ASM is one of just a few players in its industry that operates nationwide. The company has taken advantage of its scale to expand its services beyond supermarkets to retail venues such as hardware stores, electronics retailers, and home centers. It also has been investing through acquisitions.
In late 2012 ASM agreed to acquire Action West Group, a group of six marketing companies that serve retail meat, seafood, deli, and bakery clients. Through the purchase ASM plans to enter a new market with the launch of Advantage Action, a new division focused on these customers in the perishable industry. – less
Advantage Sales and Marketing Employer Reviews
Advantage Sales and Marketing
Great job with poor management.
Merchandiser (Former Employee), Virginia Beach, VA – May 21, 2013
Advantage Sales and Marketing
Fun place to work
Retail Sales Merchandiser (Current Employee), Chino, CA – May 14, 2013
Advantage Sales and Marketing
Impressive product up-selling tactics!
Event Specialist (Current Employee), Las Vegas, NV – May 12, 2013
Advantage Sales and Marketing
Love the company and would to advance to a full time within this company.
Event Specialist/Lead (Current Employee), Irvine, CA – May 10, 2013
Advantage Sales and Marketing
never dull, always something new, fun.
Event Specialist (Current Employee), Palm Bay, FL – May 10, 2013
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Working at Advantage Sales and Marketing
Hi. I was wondering: the salary listed as low 30s to 40s by the person replying to a post in an earlier thread...is that for full-time or part-time work?
Anyone know?
Th...
What do you think -- is this company going to survive and thrive? Are they looking to expand their staff, or do you think layoffs are inevitable?
How does Advantage Sales...
Every business has it's own style. What is the office environment and culture like at Advantage Sales and Marketing?
Are people dressed in business casual, jeans and t-sh...
What kind of education / degree, experience or job title would be necessary for someone to do the following job:
1. Determine a strategy that optimizes selling. For exampl...
I worked for Advantage Sales for 1yr on the Small outlet team that covered Mars/Wrigleys.
My route included over 300 stores to do in my cycle.
This came out to be 8 stores...
