The company was sold to a journalist named John Andrew Fisher in 1919. He maintained the business and added his unique sense of humour to the pages of the newspaper until his death in 1935. At that time George Carson Murray, a former Advocate employee and editor of Canadian Press, bought the operation. Murray extended and modernized the business during his 26-year tenure. Murray's wife, Nonie, and his ten children, all worked in the plant at some point including Bruce Murray, who started at the age of six as a paperboy and is now the current president and owner of Advocate Printing and Publishing.
George Murray died suddenly on September 3, 1962. After two years, Mrs. Murray sold the business to George Cadogan in the fall of 1964. The company continued to prosper; Cadogan bought some of Advocate's local print competition and acquired several highly experienced employees to run the plant who eventually bought ownership of Advocate.
During the seventies and eighties the company expanded its commercial printing, purchased newspapers and launched several new ones. Today Advocate owns: Truro Magazine, Central Nova Business News, The Light, The Pictou Advocate, The Reporter, The Laker, The Weekly Press, The Springhill Parrsboro Record, Atlantic Fisherman, Bargain Hunter, Bedford Magazine, Dartmouth Laker, and The Southender Magazine. As well, many other publications are printed on a contract basis.
By 1989, Advocate Printing and Publishing was owned by the two remaining employee shareholders; Bruce Murray and Dirk VanVeen. With a driven work ethic and the perseverance to turn all obstacles into opportunities, the Company flourished under their partnership. The focus of the company was now commercial printing. A keen ability to identify new industry needs and the determination to meet those needs allowed Advocate to grow from a local print shop into a revolutionary communication company, which serves customers throughout North America. By 1991, the printing plant moved to a newly constructed facility in the Pictou Industrial Park.
This allowed room for the newly purchased web heatset press and for the modern sheet fed printing division.
Bruce Murray became the sole owner of Advocate Printing and Publishing in 1994. It continued to thrive with his consistent direction.
The business is operated with the ideology, "If we can help our customers succeed in their business we will succeed in ours."
Technology was a primary factor of the company's growth during the nineties as Advocate developed one of the most advanced prepress departments in Eastern Canada.
A commercial photography studio and a design studio were added to further meet the distinctive needs of the print industry customers. As the new creative divisions grew with new media and market research being added later; Advocate Communications Group was formed. – less–ZoomInfo