Public affairs and strategic communications put APCO Worldwide on the map. The company's specialized services include corporate, investor, employee communication, crisis management, litigation communication, and government relations. It serves governments, industry associations, nonprofit organizations, and FORTUNE 500 companies; clients have included Johnson Controls, Dow Corning, Microsoft, The European Express Association, and The China Ocean Shipping Company (COSCO). The company has 30 offices in North America, Europe, and Africa and has been aggressively expanding into Asia. APCO, a majority woman-owned business, was established in 1984.
APCO has been expanding via acquisitions and branching out its office network in select markets. In early 2011, it obtained Eloqui Public Relations, based in London. Months earlier, the company acquired JiWin Public Relations, a PR firm catering to the Middle East. JiWin, formerly owned by Dubai Holding, is based in the United Arab Emirates, a region of the world APCO sees as a key focal point for connecting Asia, Africa, and Europe to the rest of the world.
In late 2007 APCO opened its first office in Bangkok; it owns a presence across China, Hong Kong, India, Indonesia, Singapore, and Vietnam. The company sees the Asian region as one of the world's most dynamic markets for providing investment and financial communication consulting and government relations services. By 2008 it had established four offices in Beijing, Shanghai, Guangzhou, and Hong Kong.