BBR’s Senior Art Director should combine extraordinary skill in directing designers with creating and executing superior, compelling work. Besides being an exceptional visual designer and mentor, the Senior Art Director is also a great thinker and works to align marketing strategy and creative strategy with the unwavering goal of producing intelligent creative solutions that garner results for our clients. BBR’s Senior Art Director, must be a team leader and a team player, work within a multidisciplinary team, offering your professional point-of-view while representing and upholding the creative standards of our agency. Outside the agency, you are expected to build client and vendor relationships and represent BBR at speaking engagements and industry events. BBR’s Senior Art Director continually seeks professional development — always exploring new creative applications and solutions for our creative department and clients.
BBR’s Senior Art Director must have an understanding of traditional and new media requirements/terminology and vendor requirements/capabilities. The depth of the position demands senior qualification developed over a minimum of 5 to 10 years of related graphic and supervisory experience. The Senior Art Director oversees the agency’s designers and reports to the Creative Director.
Job Functions Include:
- World-class creative thinking and execution.
- Establish and maintain the highest possible standards of reproduction for all TV, print, outdoor, audio/visual, digital and collateral materials produced by the agency.
- Assist the Creative Director with creative marketing strategies when needed.
- Write copy/headlines/scripts as requested
- Provide strategic input in project development as needed.
- Mentor, lead and direct designers and production artists in your department.
- Develop outlines and content direction as well as visual look of agency projects.
- Initiate and conduct creative brainstorming meetings.
- Consult with the CD, as well as Copywriters, Production, and Account Service personnel as necessary to achieve client and agency objectives.
- Monitor the quality of finished mechanical art and conceptual materials produced by internal and freelance artists.
- Work under pressure when schedules change and problems arise, but deadlines and goals must still be met.
- Examine and approve finished art and conceptual material, and supervise the alteration or correction of such material.
- Maintain a current list of available freelance artists, photographers and other contributory talent.
- Recommend and direct photographers and talent at photo sessions.
- Take responsibility on photo shoots, through pre-production, the shoot day and post-production
- Attend client meetings when necessary
- Present creative work
- Review photographers’/illustrators’ books on a regular basis
- Provide press-side inspection of print runs and assume responsibility for quality of finished product.
- Engage in any personal development necessary to stay current in advertising techniques
- Meet established deadlines or provide reasonable notice to the Production Department of special circumstances requiring deadline extension.
- Be aware and alert of vendor budgets and cost estimates, work to stay within or under
- Inventory any supplies related to the performance of design duties.
- Perform additional duties that may be deemed appropriate from time to time by the Creative Director.
- Analyze creative product to ensure clients’ communication needs are met from a messaging and design standpoint. Ensure projects communicate effectively.
- Represent the creative department at speaking engagements and actively participate in advertising and design clubs and their initiatives.