I am proud to say that almost all of our leaders who built doTERRA in the first two years were new to essential oils, and did what they did because they discovered the power of the oils and that they work in an almost miraculous manner.
The part of the email that was primary in spurring my response today, painted doTERRA's founders as a bunch of hustling salesmen, caring little about the oils, in it only for themselves. This is so far from the truth that I'm tempted to go through person by person just to share their backgrounds, credentials, and wide respect with which they are held in their professions and communities. I myself have nine children and we are heavy users of the essential oils. In fact, my wife and I owe a deep debt to d?TERRA's Frankincense oil, which played an important role in helping to control seizures in our youngest child when nothing else seemed to work.
When the doTERRA management was forming, two things were of greatest importance. First, the members of the team had to be completely trustworthy and honest. Second, they had to be the best at their job, in terms of skill and judgment. When these two things are in place, you can move very fast, as it is no longer necessary to "check" someone's work or worry that their intentions may be less than completely honest. When we decided to go forward with doTERRA, funding immediately became a front and center issue. There was no shortage of people/groups willing to support our endeavor, but because we felt the need to preserve the integrity of doTERRA's mission and the essential oils, in the end we decided to see if we could fund it ourselves. This resulted in the founders leveraging every bit of equity they had in their homes or any other asset. It also meant that they received no income from doTERRA for the first 13 months, and far less than they were accustomed to earning after that! For all, this was a significant sacrifice and for some it represented a very real trial of faith. Something like this is unheard of in today's business environment. It served to forge a united team that is 100% committed to the purpose for which doTERRA was formed. It is also something which gives me a tremendous sense of pride for this team.
If you were to visit doTERRA's headquarters in Orem Utah, you would experience an environment of high energy, love and respect, with a sense that employees really love doing what they're doing. We have a great time because we love and respect the people with whom we are doing this. It doesn't get any better than that.
In starting doTERRA there was nothing more important to us than the purity and medicinal quality of our oils. This is the primary reason for our success thus far and simply will not be compromised in any way. Of course we know the primary brokers that YL and others obtain their oils from. We have chosen to use none of them, and likely never will. Our oils are sourced from all over the world. We pay more (some significantly so) because we require a higher grade. d?TERRA also puts our oils through an unequaled quality assurance process, ensuring medicinal grade as well as their being free from other contaminants. Please know that there is absolutely nothing more important to us than the quality of our oils, without which the expected results simply cannot be obtained.
Again, my desire in writing this is not to paint YL or any other EO company in a poor light. I would be the first to acknowledge and give credit to Gary Young for his role in introducing the US to the medicinal use of essential oils over the last 15 years. There have been others as well like Penoel, Schnaubelt and Tisserand. I would also include Dr David Stuart and Dr David Hill, who have worked tirelessly in this effort and are tremendous educators.
Perhaps an important point to make, is that doTERRA is not about a single person's mission or story. The essential oils have a mission of their own that is larger than any man or individual. We see doTERRA as being something of a steward in helping to bring about the mission the essential oils have in doing good for the peoples of this earth. You will not see any executive member of doTERRA emerge as an iconic figure. When it comes to doTERRA, you will also never see any improper or overt references to deity or faith healing from the stage. Please do not misunderstand. Each member of our team has a deep and abiding faith in God, which like many of you influences everything that they do. We are simply committed to sharing the oils in a manner that can be understood and accepted by your typical mainstream (western medicine raised) person.
doTERRA's mission is not to compete with or try to destroy other essential oil companies. Our vision is to become a very large multinational company, partnering with hospitals and research universities all over the world. These efforts are already well underway with offices opened in Taiwan and the United Kingdom. There are also significant efforts and exciting progress happening in Australia, Japan, and Latin America. It is so gratifying to see many distributors finding great success, some of whom have worked hard in other companies with only marginal results. In fact, last month doTERRA broke five new Diamonds alone, bringing the total to 12 so far this year! doTERRA is growing at unprecedented rates, largely because the world is ready for a company focused on its mission of a mainstream approach to essential oils. I do not mean to sound overly confident or presumptuous, but our expectations and plans are for doTERRA to continue to double in size every 3 to 4 months. Our 25,000 distributors are part of this mission to bring about a wellness revolution, bringing essential oils out of relative obscurity and onto the world stage for the purpose of benefiting more people than could otherwise be achieved.
In conclusion, I hope that we can always be respectful of one another's businesses, products and reputations. If a Gary Young or another EO leader has made a difference in your life and you feel a loyalty to them, then please do not change that. Relationships take time to build and can be lost in a moment. When such relationships are mutually edifying, they are worthy of our efforts and should not be sacrificed. I apologize for the length of this email response. My hope is simply to provide some information that might serve to soften some hearts and perhaps even change some opinions out there regarding doTERRA. I will now return to my relatively quiet position on these issues and allow people to form whatever opinions they may. – less – More from ZoomInfo »