Responsible for first level contact with existing accounts sales performance and customer relations. Developed and maintained strong working relationships with customer service and lab personnel to ensure successful customer relations. Communicated on an ongoing basis with District Sales Manager regarding personal development, sales results, and plans of action by implementing a strategy for all accounts and creates in-depth strategy for key accounts. Monitored and analyzed changes in the market, competitor activity and customer base, and adjusts sales plans accordingly. Built and partnered with lab personnel to identify and have in-depth understanding of account opportunities and adjust call schedules and business plans accordingly. Trained Customer Service Personnel on new products & promotions.