Experian Information Solutions, also known as Experian Americas, is the US-based arm of global credit reporting agency Experian plc. The unit provides credit reporting and lead generation services by tapping its database of more than 220 million US consumers and some 25 million US businesses. Clients include retailers, financial services firms, utilities, not-for-profits, and small businesses, among others. The company also provides addresses for more than 20 billion pieces of promotional mail every year. Services include skip tracing and collections, direct marketing, sales prospecting, demographic information, and more. Experian Americas boasts about a dozen offices nationwide.
To Experian's benefit, tough financial times and rises in borrower defaults cause lenders to become increasingly cautious, making credit checks even more necessary. However, decreased lending in an economic downturn also lessens demand for credit information, leaving Experian vulnerable to market cycles. While the economy recovers from global financial crisis, parent Experian plc has focused on entering new markets and investing in data.
Mergers & Acquisitions
The company has been making strategic acquisitions to boost its consumer data and expand its health care business. In 2012 Experian acquired Court Ventures, an aggregator of electronically available public records data in the US. The deal expanded Experian's consumer data assets in North America and it furthered the company's strategy to grow position as a top provider of credit information and analytics. The company also bought Medical Present Value, which provides payment management services for more than 75,000 US physicians. The 2011 deal expanded Experian's health care services business, which previously served hospitals only.
In 2009, Experian prevailed in an antitrust lawsuit over its participation in VantageScore, a joint venture by Experian, Equifax, and TransUnion. The suit had been filed by Fair Issac over similarities to its FICO credit score system, but the court ruled in favor Experian and the other VantageScore partners, denying claims that it it violated FICO's trademarks. – less