Florida Fitness

About Florida Fitness

Florida Fitness Concepts was started by John R. Dickson Sr. in June of 1986. It began as a one man personal training company. Then in 1992, John started doing rehabilitation (post physical therapy) for Schuerman Chiropractic Clinic on Mills Avenue in Orlando. That same year, John was awarded the contract for all personal training services at the Peabody – more... Hotel Athletic Club on International Drive. In 1993 John hired his first trainer to help with the heavy work-load.

In January of 1994, the studio of Florida Fitness Concepts was opened with a staff of two trainers.

We are currently located on Mills Avenue in a 10,000 sq ft. facility. We have a staff of fifteen trainers, a licensed physical therapist on staff, a complete boxing program, cycling facility, group exercise room, and a sports massage clinic. John has been able to expand Florida Fitness without sacrificing quality. He is not an owner that runs the studio in absentia. You can find him there daily from 6:00 a.m. to 8:00 p.m.

When you walk into Florida Fitness, you'll immediately notice two things -- the friendliness of both trainers and clients and the "down-home" feeling that sets FFC apart from many other training facilities. There's no pretense here -- clients don't "dress up" to work out and there's a definite camaraderie that exists between both trainers and clients. At Florida Fitness Concepts, we take pride in the skill and competence of the trainers who work here, the quality and convenience of our facility and the indisputable feeling that people here are having FUN. – lessMore from ZoomInfo »

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