New market penetration made the job demanding
Field Marketing Manager (Former Employee) – Houston, Texas – August 19, 2012
Develop, manage, and achieve company sales and profit, goals for the retail stores
Develop a highly-engaged, winning team of retail sales Representatives and their direct
report of 13 dealership or retail store front operations. Enthusiastically train and educate sales
representatives on new promotions, products, and corporate initiatives to collaborate with
national retail partners to continuously improve sales, customer processes, and the relationship
between the sales representatives and the retailers core staff (retailer refers to dealer partners).
Assess individual and team performance and provide specific performance improvement
plans, as needed. Strategically achieve operating and store expense budgets by
translating high-level marketing plans into tactical action items for the team to execute.
strong brand recogniaton
new market development and product launches