*DO YOU LOVE PUBLIC RADIO AND TELEVISION?
HOW ABOUT A JOB LOCATED IN THE HEART OF CLEVELAND’S PLAYHOUSESQUARE DISTRICT?*
Market Enginuity is seeking a determined and persuasive sales professional to join our sales team at ideastream® WVIZ/PBS, WCPN 90.3 and WCLV 104.9 FM in Cleveland, OH. The chosen candidate will be responsible for the sale of sponsored broadcast messages, digital media and station events. This is an outside sales position where the successful Account Executive will be managing an account list, developing new business and following a consultative sales approach.
Summary of Corporate Sponsorship Sales
Daily life for an Account Executive in public radio and television is similar to that of a salesperson in commercial broadcasting or local print media. The Account Executive is expected to make cold-calls to decision makers at local and regional businesses, meet with them to understand their marketing needs and develop proposals that offer marketing solutions to help them grow their businesses. This is a full life-cycle sales position and involves: prospecting, needs evaluation, writing/presenting proposals, closing the deal, managing/extending the business relationship and executing post-sale activities such as entering sales orders, copywriting and TV production.
Requirements for Corporate Sponsorship Sales
ideastream® is a highly regarded community institution and the position requires a strong professional presence. The successful candidate must possess the following:
- Excellent written and verbal communication skills; including the ability to present to various levels of an organization
- Ability to multi-task and manage time effectively
- Ability to persuade and negotiate respectfully
- Strong desire to consistently achieve and exceed goals
- 3 years of media related sales experience
- Bachelor’s degree from an accredited four year college or university
What Else Would Be Ideal?
Experience and success connecting with and selling major corporate businesses on the ROI of the non-profit mission, community engagement and reaching citizens who shape Northeast Ohio.
About Market Enginuity
Market Enginuity provides outsourced corporate sponsorship sales to public radio and television stations in 11 markets. Recognized as a leader in generating corporate sponsorship for public broadcasting stations, Market Enginuity is committed to helping client stations better serve their communities while helping sponsors grow their businesses. Meeting and exceeding our client stations’ goals requires our sales candidates to be exceptional, determined professionals who share our enthusiasm and vision for setting the standard of excellence for corporate support in public broadcasting.
Market Enginuity Offers
- Medical, dental, vision, disability and life plans
- 401(k) plan
- Excellent training and management support
- Generous PTO policy
- Free garage parking
- Commission-based sales with initial income guarantee
APPLICATION REQUIREMENTS: Please submit a letter explaining your interest in and how your skills are aligned to this position, along with your resume, to Carla Schroeder
Market Enginuity is proud to be an Equal Opportunity Employer M/F/D/V.
Keywords: account executive, outside sales, sales executive, AE, account manager, salesman, saleswoman, salesperson, media, broadcasting, television, radio