For The Nation's Leading Advertising Agency In The Practice Of Positioning
An advertising agency certainly does reside in the digital environment. It must. And - to most in the know - the days of clients automatically jumping to a digital-only shop for online needs are thankfully waning.
Why? Because it takes marketing and communications talent to market and communicate online and on mobile. Positioning a brand is just as important in new media as with established media.
Do you truly believe this? Are you ready to fuse the so-called traditional with the ever-advancing new?
You can become the person who leads Innis Maggiore clients into an all-media successful future...if you are comfortable navigating both online and offline settings...if you are a project management professional...and if you possess the persuasive people skills to meet and collaborate with clients and our own digital experts.
To join us in this crucial position, you must have at least 3 years' experience performing this function in a similar environment, as well as the following criteria:
. Leadership to manage digital marketing activities, primarily through means such as website and mobile development, search, social media, affiliate, viral, and more, according to agreed budgets.
. Expertise in establishing the direction and strategy for digital marketing activities, including ongoing maintenance, analytics and optimization.
. Proficiency to develop, implement, and manage all digital marketing campaigns including SEO, PPC, social and digital media placement.
. Ability to create and maintain regular analytics reports to provide clear analysis and campaign enhancements to guide agency and client.
. Understanding to direct email marketing campaigns from strategy through execution.
. Skills to collaborate with all agency disciplines to maintain a broader online and offline marketing and media strategy.
. Capability to project manage all aspects of offline and online marketing campaigns.
Benefits include competitive salary; 401(k) plan with match; health/life/disability insurance; and vacation/sick time.
Email resume, letter, and salary expectation (required). No phone calls, please.
Innis Maggiore Group, Inc. is an equal opportunity employer.
Positioning Is Our Position®. What is yours?