Field Marketing Team Lead, Atlanta
KIND Healthy Snacks - Atlanta, GA

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KIND is seeking outgoing, charismatic and skilled field marketers to join our team. In this full time and salaried position, the Field Marketing Team Lead, Atlanta will be responsible for: organizing and hosting in-store retail demos, executing brand centric events, doing occasion sampling and leading a team of KIND Brand Ambassadors.

About Us
KIND Healthy Snacks is the company behind KIND Fruit & Nut and KIND PLUS, two award-winning lines of all natural whole nut and fruit bars made from ingredients you can see and pronounce. KIND was founded on the principle of holistic kindness, and is proud to create new paths that avoid false compromises. Instead of “Or” KIND says “And”: healthy and tasty, convenient and wholesome, economically sustainable and socially impactful. KIND’s award-winning products and civic initiatives all stem from its desire to make this world a little kinder. In this spirit, the aspiration is for KIND to be not just a great brand of healthy snacks and foods, but a community and state of mind.

(To learn more, please visit www.kindsnacks.com + www.kindmovement.com)

Title of the Position/Department
Full-time Marketing Team Lead, Field Marketing

Time Commitment
Full-time (33+ hrs per week), Salaried

Job Market
Atlanta, GA Metro

Roles & Responsibilities

  • Lead local KIND Brand Ambassadors, assuming the role of captain to the team
  • Organization and hosting of in-store demos (2-4 per week, mainly weekday nights and weekends, 2-3 hours per demo)
  • Research, coordinate and host marketing events relevant to the brand and to the region, partnering with likeminded companies.
  • Seed and develop relationships with market influencers, ultimately leading to increased brand visibility
  • Strategic coordination and execution of sampling initiatives, reaching consumers where they live, work, play and shop
  • Collaboration with sales team to determine market level goals, utilizing strategic marketing initiatives to achieve
  • Maintain relationships with existing sales accounts through POS placement, order taking and store merchandising
  • Communication of success stories, key learning’s and other activities to Field Marketing Manager
  • Do unexpected acts of kindness for others

Required Skills

  • Strong sense of customer service
  • Strong sense of organization skills and attention to detail
  • Understanding of both marketing and sales fundamentals
  • Deep rooted understanding of territory
  • Existing network of relevant contacts
  • Ability to communicate well in fast-paced settings
  • Strong team player but also possessing the ability to work independently
  • Outgoing, positive, and approachable personality
  • Assertive and proactive in the workplace
  • Timely planning and reporting
  • Budget tracking and compliance
  • Knowledgeable in nutritional science
  • Embraces a healthy and active lifestyle
  • Creative and strategic thinker & problem solver
  • Self-starter
  • Results-oriented
  • Ability to multi-task and prioritize workload
  • Ability to engage a crowd and naturally outgoing personality
  • Microsoft Office proficient

Qualifications

  • Education: bachelor’s degree (preferred) or equivalent work experience
  • Related work experience: 2 years relevant experience in events, promotions, media, consumer products marketing, customer service

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About this company
KIND Healthy Snacks is the company behind KIND Fruit & Nut and KIND PLUS, two award-winning lines of all natural whole nut and fruit...