Loma operates in Turkey through a distributor, Tamay dis Ticaret Ltd, who is supported by Torquil Mackintosh the regional Export Area Manager based at Spectrums head office in Farnborough. Through these sales avenues Loma has an established and growing presence in this key emerging market.
Cem Telkes of Tamay dis Ticaret Ltd commented: "We have – more... been working with Loma for over seven years and in that time we have seen the Turkish economy move from strength to strength. The stability of the economy over the past three years has triggered an enormous amount of investment and increased business volumes, especially in the food industry. With exports to EU countries increasing, Turkish food operators are required to ensure that all products reaching the EU are safe and so are obliged to implement a number of self-checking programmes and HACCP principles. As a result there is a huge demand for good quality, reliable and accurate inspection systems including checkweighing solutions as many global food and pharmaceutical companies look to invest in or expand their operations in Turkey.
"In particular, ISO, HACCP, EFSIS and BRC are impacting on the investments companies are making in order to comply with European standards, and metal detectors and X-ray systems play a major role. Due to the lower investment costs metal detectors are still the number one sellers, although demand for X-ray technology is growing."
Torquil Mackintosh is also excited by the prospects in store from this rapidly emerging Turkish market. He said: "We have seen steady business growth since 2003 and our greater focus on specific market requirements has resulted in a year-on-year growth of about 70 percent.
With such excellent products to offer the market, we now have a defined performance strategy, which offers Turkish customers cost-effective inspection solutions and an unrivalled level of after-sales service. So far, our products and service offering is outperforming our competitors in Turkey and we are now recognised market leaders in metal detection, X-rays and checkweighing.
"This rapid growth has also resulted in the expansion of the team based in Istanbul and in September 2005 a new Sales Engineer, Hakan Oguz, joined us to react to the high demand for our products and to concentrate on the Loma brand. Hakan is a highly experienced engineer who previously worked for one of our competitors in the food inspection and weighing industry. All in all, we are experiencing great success here in Turkey and are looking forward to an exciting and prosperous future." – less – More from ZoomInfo »
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