Market Enginuity is committed to maximizing underwriting revenue for local public radio and television stations. Guided by public media values, we evaluate and leverage underwriting opportunities that provide the most significant revenue for local markets through two divisions:
Enginuity Outsourcing – For more than ten years, Enginuity Outsourcing, formerly Public Radio Partners, has provided outsourced local underwriting sales to stations. We maximize revenue through strong station partnerships, a focus on people and a proven performance management system.
Enginuity Workshop – An independent resource creating new local underwriting revenue for stations through development of new revenue initiatives, management of industry underwriting research projects and local station consulting. – less