Digital Marketing Specialist
Membership Marketing Partners - Fairfax, VA

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Membership Marketing Partners, LLC (MMP) is searching for a Digital Specialist to join our team of digital marketing superstars. We specialize in non-profit fundraising and growing memberships. If you’re the winning candidate, you’ll have a proven track record with SEM, SEO and all of the associated analytics. On day one, we’ll ask you to help us place digital campaigns in non-search ad channels, and launch our campaigns into social conversations. We’ll ask you to help make our record-setting e-mail campaigns even better, so we’re looking to you to have an understanding of the best marketing practices there, too. We’ll also count on you to work with our copy and art pros to create campaigns that catch the eye, tug at the heartstrings and deliver the big dollars. Do you have experience building web traffic across multiple online channels? Good, because we’ll give you a chance to shine and help us build that part of our business. If you want to be part of our team, show us what you have. Send links and scans of relevant work to the email provided. No calls please.

Responsibilities

  • Increase memberships and leads through digital marketing channels including SEM

and display Networks for all MMP clients.

  • Work with lead digital strategist to create, develop, and execute customized digital

marketing campaigns for clients.

  • Report and analyze digital metrics, including web traffic, user behavior, direct-

response metrics, E-mail messaging statistics, and social media trends.

  • Optimize and oversee digital campaigns on a daily basis.
  • Prospect and contact new online media properties and negotiate campaign placements.

Qualifications

  • 6 + years of digital marketing experience that has focused on direct-response.
  • Experience managing paid search (SEM/PPC) campaigns
  • Experience with advertising on social media
  • In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight,

Omniture, WebTrends)

  • Working knowledge of HTML, CSS, and JavaScript development and constraints

Indeed - 6 months ago - save job
About this company
Membership Marketing Partners is a full-service direct marketing agency specializing in fundraising and marketing for political and...