Find companies:

Millward Brown

Job Work/Life Balance
Job Security/Advancement
Job Culture
60 reviews

About Millward Brown

Millward Brown provides market research services, specializing in brand performance, from more than 75 offices in some 50 countries. Its research data helps customers develop brand strategies, select an appropriate media mix, choose advertising, and evaluate the financial returns. Its DynamicLogic segment offers metrics, analysis, and other research – more... information on marketing effectiveness. On the qualitative front, the company's Firefly Millward Brown operations conduct online focus groups and qualitative interviews. Millward Brown is a subsidiary of The Kantar Group, the market research division of UK-based media services conglomerate WPP Group. Millward Brown traces its market research roots back to 1973.

As a part of WPP's expansive media empire, Millward Brown has been working over the years to simplify its operating structure. In 2010, the company's Millward Brown Precis unit, which focused on public relations efficacy, was folded into Kantar Media's Intelligence Sector. Later in the year, it launched Firefly Millward Brown, its newest brand representing its entire global qualitative practice.

In 2009, Millward Brown streamlined its European managerial structure by combining its UK/Ireland and Continental Europe regions in order to optimize its reaction time to clients. It also bought Alsted Research, a qualitative research company based in Denmark that targets the medical, retail, and business-to-business sectors. – less

Millward Brown Employer Reviews

Data Processing Executive (Former Employee), Naperville, ILJuly 17, 2014
data entry (Former Employee), Rock Island, ILJuly 9, 2014
Multimedia Specialist (Former Employee), Chicago, ILJune 2, 2014
VICE PRESIDENT (Former Employee), Alpharetta, GAApril 25, 2014
Employee (Current Employee), New York, NYApril 13, 2014

Millward Brown Photos

Working at Millward Brown

  • What do you think - will Millward Brown grow fast? Are they expanding their staff? How does Millward Brown stack up against the competition?
  • Do you work at Millward Brown? How did you find the job? How did you get that first interview? Any advice for someone trying to get in?
  • Every business has its own style. What is the office environment and culture like at Millward Brown? Are people dressed in business casual, jeans and t-shirts, or full-on...
  • It's always hard to know what to expect when going in for that interview -- and preparation can make all the difference. What is the interview process like at Millward Bro...
  • What are the average starting salaries, bonuses, benefits and travel requirements like at Millward Brown? What do you like best about working at Millward Brown? Are there...