About Night Agency
Night Agency is a full service, independently-owned creative digital agency. Simply put, Night Agency is here to help your business look and function better in a digital world. We specialize in interactive communications, social media and consumer engagement. By managing every stage of the process in-house - from strategies, insights and ideas to design, – more... development, marketing, media and analytics - we offer complete accountability to our clients every step of the way.
Launched on January 1, 2004, Night Agency specializes in interactive communications, social media and consumer engagement. Our agency combines the youthful energy of a start-up with the expertise of an award-winning shop representing multiple household name brands. We are fully and proudly independent, giving us the flexibility to adapt at the rate of technology and new media, unencumbered by heavy protocols that traditional agencies and digital divisions of established advertising networks experience. New media fluency is a skill we've mastered not through laborious learning, but through natural evolution.
Partners Darren Paul, Evan Vogel and Scott Cohn initially envisioned Night Agency as a vehicle for brands to market and promote themselves in a way that speaks directly to consumers' wants and needs. The advertising they saw in 2004 was very disconnected to what was actually resonating with consumers; to them it seemed rote and disingenuous, lacking relevance to the realities of the marketplace. And so Night Agency was launched to tie together brands and consumers in an organic way. Today, we continue to offer our clients both strategic consumer insights and the means to deliver quality marketing that activates customer desires while meeting key needs. – less – More from ZoomInfo »
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