Honda Sales Associate (Current Employee) – Vienna, VA – December 5, 2014
I enjoy the challenges I face in the car sales business and appreciate the different demographics of people there are. Management is pretty good and I am able to place input into some situations where I think the store needs it. Hardest part of the job is the hours I am needed beyond my schedule. Overall it is a fun work environment with potential for good money!
Sales Consultant (Former Employee) – Tennessee – September 1, 2015
Sonic is a great place to work if you're looking for a place to make some good money! It truly depends upon what motivates you in life. Do you prefer having time to yourself or with your family? A sales consultant position is not for you, if so. I will say that they are working on changing that aspect of the job, to be fair, but that is likely at least 5 years away in my location. Also, my location suffers from a lack of strong management with most managers adopting a "boss" mentality and leaning heavily on favoritism. You will work very long hours 6-7 days a week and you will watch the management team, depending on which store you work at, enjoy their early days, late days and even some weekends.
Parts Counter Sales (Former Employee) – houston tx – June 28, 2015
no real chance for advancement. plan on making the rate you get hired on at for the whole time you work there. most managers are pretty cool until you get to the general manager level and above. corporate managers are for sure a dog and pony show to dealer level employees.
Director of Leadership Development (Current Employee) – Charlotte, NC – April 21, 2015
There is a true camaraderie working at Sonic. They are focused on promoting from within and they have programs in place to develop the employees that want more out of their career. Additionally, Sonic has been brave enough to fundamentally change the way people will be buying cars with us. The sales people are being paid a "real" salary plus bonus so for the first time an automobile sales person has a career they can respect and have a job/work life balance! The first market was introduced in the Charlotte market but over the next couple years they will roll this new business plan out to the rest of their 104 dealerships. The cool thing is that Sonic is investing heavily in the dealerships as they get converted to the new way of selling (called One Sonic One Experience). The investment makes the showrooms feel more comfortable and technology is at the forefront of Sonic. The sales people will sell cars 100% from an iPad that has Sonic specific apps on it. The sales people will even handle the finance portion of the sale ... it is waaaayy cool!! The most enjoyable part of my job is being at the beginning steps of One Sonic One Experience. It really is easy to recommend working for Sonic. The hardest part of the job is that is still a retail business, so Saturday's are must for working and Sunday's are variable. The pay and benefits are very good!
Forward thinking company, technology is at the forefront along with Customer Satisfaction
Fantastic organization to work for. Cutting edge technology, wonderful people, opportunity for advancement, wonderful culture.
National Training Manager (Current Employee) – Atlanta, GA – April 9, 2015
I have been in the workforce for over 25 years, spending many years at the world headquarters of a Fortune 100 company.... Sonic Automotive fosters a culture that is true and honest. Sonic is truly taking the steps to make itself a world class organization to work for. As part of Sonic Automotive Family for under a year, I love the fact that we are trying to change the automotive buying process, removing all the pain points for our guests (customers), and proving nothing short of an amazing experience. I am fortunate as a Training Manager with Sonic Automotive, to go to our stores throughout the U.S., and help our management and sales force change the way we think and the way we conduct business. Not only do we train honest and transparent business transactions, but help foster that same kind of thinking amongst our Sonic Family, our employees. I truly love what I have been charged to do throughout Sonic Automotive and look forward to many years of enjoyment.
Great People, Great Opportunity, Great Culture, Great cutting edge technology
Manager (Current Employee) – Charlotte, NC – April 8, 2015
I have had a few different jobs here and each move has been a move up in status and income. Great company to work for if you are a dedicated, hard working individual. Slackers need not apply. Some of the best of the best people work in the dealerships and really care about the customer.
Opportunity for advancement
Managers and Associates that don't buy into the company vision
Look out Automotive retailers! Sonic is turning the car business upsidedown!
Training Director (Current Employee) – Charlotte, NC – April 8, 2015
Sonic has truly been a joy to work for. Customer focused (both internal and external). We are changing the way people buy cars...changing the way people think about car dealerships! If you are an aspiring sales person, customer service rep, mechanic or someone that has a real passion for anything you do then Sonic is the company for you! Management is breaking down the old antiquated way to look at the Automotive sector by doing what the guest has asked for forever. You will love working for this company!
Positive thinkers, Guest focused (internal/external), believe in a work-life balance.
I really can't think of any. If you're not passionate about your career...you need not inquire!
Regional Training Director (Current Employee) – Charlotte, NC – April 8, 2015
Sonic has a strong positive culture who offers real chances to grow professionally in the auto industry. I have been with them for 5 years and have always felt supported and encouraged. They believe in taking the high road in their dealings with customers and associates. I would recommend them to anyone.
There a big corporation with a small company feel, They have always encouraged their associates to move up in the company, I have witnessed this time and time again.
They are going through growing pains with their technology.
Training Manager (Current Employee) – Charlotte NC – April 8, 2015
Sonic Automotive is striving to change the way people buy cars. The guest-centric focus is unique in the industry and makes Sonic a great place to work and shop. The company has invested millions in its two most recent initiatives - One Sonic One Experience and Echo Park. Both of these initiatives place an emphasis on the guest experience with the goal of helping customers buy cars instead of trying to sell them a car.
Clear vision, strong leadership, commitment to associates and guests, willing to take risks, willing to change to meet consumer needs, committed to training and people development.
Not a good place to work if you like the traditional way of selling cars.
Used Car Manager - Regional Trainer (Current Employee) – Denver Colorado – April 8, 2015
Especially in the automotive industry it is hard to be noticed for doing things the right way. Sonic says they take the high road, and they do! Not only is that refreshing, but you get rewarded for doing the same. Limitless potential for promotion, and a nationwide company add to the draw. It is the automotive industry, so hours can be long, there can be crabby people, and all 9,000 employees are on the exact same page all the time. Given the size of the company, progression wouldn't exist if those were not the case. If you want to work for a large company that you can go places with yet still have a voice, you won't find one better than Sonic Automotive.
Regional Training Director (Current Employee) – Charlotte, NC – April 8, 2015
Sonic Automotive has grown tremendously, focusing efforts on the guest and how they want to shop. Going to a more mobile based system has shown that hard work and planning do pay off in the end. Additionally, I couldn't be happier with my relationship with upper management. The key is to work hard and the rewards will present themselves! An excellent company with huge potential moving forward!
Training Manager (Current Employee) – Charlotte, NC – April 6, 2015
What a great place to work! I've bought cars through them, had my service work performed through their stores, and supported my family through employment with them for 5 years. They are fair, communicate well, and have a very focused and understood direction the company is moving toward.
A huge focus on associate satisfaction. Opportunity exists within this organization.
Forward Thinking company in an old school industry
Training Manager (Current Employee) – Charlotte, NC – April 5, 2015
This is a great company with a focus on changing how business is done in its industry. One of the best companies you can work for with nearly unlimited room to grow. There are a lot of changes, and many are learning to adapt to that change.
Great support and senior management open to ideas.
I have worked for Sonic for 3 years. The company has taken on a guest experience intiative that is a game changer for the industry. While going through this process, the leadership has accepted and used ideas from associates at all levels within the company. Senior leadership demonstrates a real caring for it's assoceates, and truly making Sonic Automotive the best place to work and shop. They have changed sales associate compensation from a straight commission pay, to a salary + bonuses plan that rewards the associate for providing a great experience rather than just for how many cars they sell. The passion for this culture starts from the very top of the organization. It is a large company with a family owned feel.
Large company with tons of opportunities, Family Feel, Embraces technology
Currently going through a lot of changes in process to match new initiatives, but will be worth the ride in the end
Their motto is "a great place to work and shop." This is a classic example of a slogan highlighting a companies biggest weakness. They know they have an image and moral problem, which is why they made this their slogan.
I have never had an employer do more to take from their employees benefits while simply not taking care of their employees in terms of simple things they need to do their job. Sonic Automotive is more interested in flipping dealerships for a profit. Once they but a dealership employees will be forced to do some much more, for so very much less compensation. Horrid benefits and moral at these dealerships.
Human Resource Administrator (Former Employee) – Las Vegas, NV – January 12, 2015
Worked from 8-6 plus some over time I learned many computer programs, laws and regulation. The hardest part of the job some days were hours for personal time for each issue and person.The associate satisfaction being the most important. The associates were the most enjoyable part of the job . Always helping them sort out issues and the benefits.The mentoring, teaching and training. Holding events and keeping them informed. Taking care of the management teams and the company.
we did have lunches on special events. yearly recognition.
Receptionist (Former Employee) – Houston, TX – December 3, 2014
They do not pay well Always saying no money but had a party on the show room floor all the time. Management sucked HR was worst Then executives blow into town and spend a bunch of .money on some moral mess disgusting Worked there 5 years an they wouldn't give me a 50 cent raise They allowed an employee to bully the staff and only after several several complaints was sje fired. But they still allowed her to coma back any time she wanted and go any where in the dealership. Service parts. ...no questions asked after being fired.