Sunkist Growers
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Sunkist is a very complex cooperative organization. We must all understand our roles in the system. Sunkist growers must produce the highest quality fruit - fruit the market wants. Sunkist shippers must put up the best pack possible and provide the most up-to-date production information. Sunkist itself markets the fruit effectively to earn the highest possible return for its grower-owners. Collectively, we must not over-supply the market.
Sunkist was born out of need - the need for growers to band together in order to compete and market their fruit. This common need still exists. The way we sell our fruit, however, is evolving to meet the way business is done today. We are becoming more cu...
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