The Integer Group crunches numbers as they pertain to a wide array of marketing services. The company offers promotional marketing, retail marketing, field marketing, public relations, event marketing, and interactive marketing for clients in the food and beverage, telecommunications, retail, and packaged goods industries. Operating out of several offices spanning the US, the group also owns international offices in Brazil, China, Europe, Japan, and the Middle East. Clients have included AMD, United Airlines, and McDonald's. Founded in 1993, The Integer Group is a subsidiary of global media services conglomerate Omnicom. It works in conjunction with Omnicom's expansive TBWA Worldwide advertising network.
Integer grows by establishing new offices in emerging global regions in order to serve international clients. In early 2011, it increased its penetration in the Asia/Pacific market when it launched Integer Australia, operating from offices in Sydney and Melbourne. The move allowed the company to provide retail shopper expertise to such notable clients as Michelin, GSK, and Goodman Fielder. Integer also opened additional offices in Singapore, Mexico City, Mumbai during that time. – less