Companies hoping to get a lock on their market might turn to this agency. TracyLocke is an integrated marketing firm offering a full menu of services to highlight brand names. Its capabilities include advertising, promotions, shopper marketing, sports marketing, graphic design, media planning and buying, direct marketing, digital, strategic planning, and production services. Clients have included such heavy hitters as 7-Eleven, MasterCard, and Pepsi. With five offices across the US, TracyLocke operates as part of the Diversified Agency Services division of advertising giant Omnicom Group.
Shelly Tracy and Raymond Locke started the firm in 1913 and helped build such brands as Borden, Dr Pepper, and Haggar. It was acquired by Omnicom advertising agency network BBDO Worldwide in 1982. – less