Victory Junction would not be able to provide these services without the support of benevolent Corporate Partners. The mutually-beneficial relationship, which strategically combines business activities with charitable interest, allows employees and consumers to bond in support of the mission, increasing customer loyalty and improving employee morale. Victory Junction provides partner resources and maximizes partner fundraising potential by helping with program development, implementing best practices and creating passion for our cause.
Victory Junction's mission is to enrich the lives of children with chronic medical conditions or serious illnesses by providing life-changing camping experiences that are exciting, fun, and empowering, in a safe and medically-sound environment. That mission has not only engaged children from N.C., S.C., and Va. but has served children from 47 states and three countries. A partnership provides a highly-visible way of bringing a companies' values to life.
With a new facility to be located in the Midwest, Victory Junction will be able to serve a larger contingency of those in need. Because of the strong NASCAR appeal and awareness, Victory Junction has an active donor base in the NASCAR community with varied demographics and continues to branch out into new segment areas.
The 2006 Cone Millennial Cause Study states that an overwhelming 74% surveyed indicated they were more likely to pay attention to a company's overall messages when they see that the company has a deep commitment to a cause. Nearly nine out of ten surveyed, ages 13 - 25, stated that they are likely or very likely to switch from one brand to another (price and quality being equal) if the second brand is associated with a good cause.
Victory Junction welcomes new partnerships. Our team looks for companies that have a strong brand image and a solid philanthropic history. – less–ZoomInfo