Pros: close relationship among staff, great brand enthusiasm, interaction with lots of interesting people
Cons: inflexible schedule, little say in daily responsibilities
A typical day in retail included responsibilities such as greeting customers, assisting them with any questions or concerns, answering phones, operating computers and registers, taking inventory, and store maintenance. In addition to receiving valuable sales and operations experience, I learned a great deal about the importance of branding. Vineyard Vines taught me to sell not just its products, but a lifestyle and communication. The staff, managers and employees alike, were all educated on the history and values of the island-born company in order to accurately represent the corporate image. In my pursuit of successfully selling this brand, however, I learned a great deal about working as a team and maintaining constant communication between all positions in our branch. My ability to read work productively with others became critical to my success in sales and greatly benefited my understanding of the business industry. While tasks such as inventory and store maintenance made the job less enjoyable, my time spent in sales awakened my passion and talent for interacting with others. Throughout the course of my employment, I became much more confident in my ability interact with others and showed me that my outgoing personality will ultimately be one of the keys to my professional success.