Social Media/Digital Media Manager
dOMAIN Public Relations - Los Angeles, CA

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Social Media/Digital Media Manager

dOMAIN is public relations, branding, and marketing firm with offices in Los Angeles and New York City. Our clients are well-known leaders in the world of fashion, lifestyle, hospitality, and nightlife, and we pride our company on the ability to think ‘out of the box’ and generate creative and strategic client opportunities.

Our Los Angeles office is looking for an energetic, creative person who is able to represent a brand’s digital voice while developing unique digital concepts and drive strategic initiatives. This person should have a love for social media and knowledge of analytics and reporting with experience executing time-sensitive plans and managing multiple client accounts.

Responsibilities

· Serve as a creative, analytical mind on the social media team and provide strategic digital ideas

· Lead development of creative concepts and drive the packaging and delivery of ideas to the client

· Develop comprehensive digital strategies that leverage power of creative digital and social communications to accomplish our client's objectives both for individuals brands, as well as their overall corporate messaging and reputation

· Provide creative strategy insights and produce compelling content online spanning paid, earned, and owned forms of digital media

· Identify cutting edge tools and techniques to help support business objectives, advance storytelling and drive engagement

· Serve as a key team contact for digital strategies and projects, oversee program budgets and timelines, manage internal and external support resources, including junior team members and third-party vendors

· Demonstrate strong understanding of social channels and identify emerging opportunities

· Demonstrate strong understanding of digital analytics and tools

· Write and review copy and messaging for social media engagement campaigns

· Coordinate social media programs with account teams as a part of campaigns

Desired Skills & Experience

· 2+ years of general communications experience with at least 3 years of relevant and in-depth digital/social media communications

· Demonstrated proficiency in developing creative ideas and bringing them to life through storytelling and presentations

· Proven success in driving creative, integrated digital campaigns from concept to execution, to reporting

· Demonstrated strong knowledge of pop-culture and related emerging trends

· Experience with digital-specific advertising/paid media experience either on the account or planning side a big plus

· Experience developing multi-faceted digital and social media campaigns for clients including strategy development, execution, internal/client-side training, etc.

· Proven experience applying digital and social media knowledge to shape and amplify global brands' online personas

· Strong brand measurement skills and understanding of online analytic tools (paid, earned, owned)

· Deep understanding of a wide range of social media content management and publishing platforms

· Excellent writing, copy-editing and proof-reading skills

· Excel at verbal and written client, interpersonal and intra-team communications

· Manage, mentor and coach staff members consistently; establish performance goals and conduct reviews

· Knowledge of Photoshop with basic graphic design skills


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