ADVERTISING REVENUE DIRECTOR
Sunstorm Games - Cleveland, OH

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Cleveland, OH, San Francisco, CA or Las Vegas, NV are all options for the location of this role.

While the role is integral to developing the Sunstorm Games' overall marketing strategy, the successful candidate will also need to monitor and execute the day-to-day business performance of our mobile titles. This is a ground-floor, hands-on role for someone who has the marketing, sales and analytical skills, to develop an integrated ad revenue solution for Sunstorm. Our opportunity offers limitless potential to expand the role into a significant leadership role.

Responsibilities:
Work with the executive team to define overall ad revenue strategy, KPIs and objectives

Drive company’s growth plan for focused, data-driven, and ROI based ad revenue sales

Decide when, where and how we will monetize player activity including:

Any form of advertising (ad, banners, videos, offerwalls)

Partner platform selection (Tapjoy, Flurry, AdColony among others)

Mediation services such as DFP

Affiliate Revenue (Linkshare, Tradedoubler etc.)

Tactics including game placement locations, or techniques to develop the best user experience for monetization

Define ad revenue quality and improvement strategy, tactics and KPI development

Define systems/processes for ad revenue insight development and develop tracking capabilities and optimization algorithms

Collaborate with our technical organization to implement targeted campaigns to increase ad revenue

Business development and building partnerships: identify, build and expand relationships with external ad revenue partners and traffic sources

Design and maintain reports customized to the needs of different user groups – executives, developers, marketing and communicate results on a regular basis to key stakeholders

Experience and Preferred Skills:
A proven track record within mobile (preferred) or on-line game, performance driven, ad revenue management and sales. Prefer experience as part of a marketing team driving iPhone or Android ad revenue. Other successful candidates may have experience in performance display advertising sales and/or marketing

Experience in large scale ad revenue campaigns with a heavy focus on data analytics and reporting

Ad revenue campaign design, launch, management and optimization skills with proven results

Demonstrated ability to drive ad sales ROI

Strategic marketing/ad skills that can take us beyond where we are today

Outstanding collaboration, relationship-building, and networking skills

Experience creating/leveraging data sets using SQL, Excel, statistical software, etc.

Familiar with CPM, CPI, ARPU and LTV

Ability to work in areas outside of their usual comfort zone and get things done quickly

Sunstorm Games - 14 months ago - save job - block
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