The position is responsible for promoting and generating new revenue for our affiliate program. This includes creating and building relations with affiliates, networks and partners. He/she will work closely with other Marketing Team members to ensure maximum effectiveness of the affiliate program.
What you will do:
Cold call and generate new prospects (70% of position) Develop and drive overall affiliate marketing strategy Nurture existing affiliate/partnership relationships Engage existing affiliate base to drive incremental volume Identify and recruit new affiliates that are capable of driving additional volume Develop annual affiliate campaign calendar and roll out plans Initiate new campaign ideas, incentives, and bonus offers Negotiate and manage contracts and commission structures for affiliates and networks Execute day-to-day affiliate management including ongoing development and deployment of feature changes, landing pages, fresh marketing creative, affiliate communications such as newsletters and blog posts, offers as well as dispute resolution Directly manage top tier accounts Keep up to date on Affiliate Industry trends and developments Monitor existing publishers marketing methods to make sure they are compliant with each program's terms of service and other guidelines. Effectively coordinate with other team members and departments
Reporting & Analysis
Monitor affiliate activity, analyze performance, identify areas of improvement, and recommend ways to increase affiliate-generated revenues. Work with internal development team to update and enhance affiliate capabilities and tracking/reporting methods as necessary. Present regular analysis reports including number of affiliate partners recruited, conversion rates, sales generated and commissions earned
What you need for this position:
Minimum 3-5 years of B2B sales and heavy cold calling experience Proven, measurable results in developing and growing an internal affiliate channel/program Demonstrated ability to initiate and grow relationships Knowledge and understanding of affiliate tracking methods, tagging and sale attribution Ability to take on multiple projects at the same time Must possess strong knowledge of the affiliate marketing industry A proven negotiator who can build strong partnerships Strong organizational, analytical, presentation and problem solving skills The ability to understand numbers and trends and develop action plans The ability to communicate clearly, professionally, and courteously over a variety of mediums The willingness to embrace and understand new concepts Understanding and knowledge of additional online marketing channels (PPC, SEO, email marketing, media buys, etc.) to be able to assist and guide affiliates
What experience we prefer you had for this position:
BS / BA Preferred Google Analytics experience a plus Generation of sales revenue or payouts to affiliates in excess of $100,000 per month Experience with Commission Junction Account Management experience within the “Tech Industry”
What’s in it for you:
We offer a tremendous opportunity to work with great people and do great things. You can expect a salary in line with your capabilities, a strong benefits package, three weeks of vacation, as well as catered lunches, an on-site gym and a fully stocked kitchen that is the envy of the block. If you are the driven and adaptable person described above, possess a demonstrable history of delivering quality work, and are fun to be around, then we have a place for you!
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