Assistant Marketing Manager
The Parking Spot - Chicago, IL

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Location: Chicago – Corporate Office

Reports to: Marketing Manager, Katie Turner

Key Responsibilities:

- Support the business objectives of (2) portfolios (TPS & TOPS) on projects that leverage the scale of The Parking Spot brand
- Geographic responsibility for all TOPS properties, with emphasis on:

  • Competitive Analysis: Understanding marketing mix, including pricing and coupon offers, in all channels for all relevant competitors
  • Work with Marketing Manager to optimize brand marketing mix in these channels, with emphasis on matching competitive pricing in non-exclusive channels like 3rd parties and direct mail and growing revenue and net operating income
  • All web content correct for TOPS properties

- TOPS monthly reporting, rate surveys, occupancy planners, third party management, and utilization of netPark and other programs at non-rebranded properties
- Manage all efforts on 3rd parties, including:

  • Competitive analysis, matching relevant competition with discounts
  • Working with 3rd parties to make changes/turn off during peak periods
  • Process improvements to make transactions simpler at lots

- Manage, track and allocate Marketing budget for TPS & TOPS portfolio-
- Oversee monthly and quarterly reporting on key metrics such as revenue and budget
- Manage all Marketing coupons, which includes, but not limited to:

  • Production and trafficking of coupons for all properties (TOPS and TPS)
  • Enter validation codes into revenue control systems

- Other Marketing projects as assigned by Manager

Knowledge, Skills & Experience Required:

- 1-3 years of professional experience with a leading consumer-driven company
- College degree
- Extensive knowledge of Microsoft Office, especially Excel
- Strong organizational skills

Indeed - 19 months ago - save job - - block
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