Assistant Media Planner (Digital)
GSD&M 9 reviews - Austin, TX

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The Skills:
• Comfort and ability to think quantitatively, with sensitivity to nuances in data
• Advanced proficiency in Excel and PowerPoint
• Proven analytical and organizational skills
• Strong written and oral communication, comfortable contributing in group meetings
• Basic understanding of agency personality, size, structure, function
The Personality:
Motivated, self-starter, quick-learner
• Resourceful, positive, do-what-it-takes attitude
• High attention to detail and accuracy
• Good listener
• Works well with others
• Handles stressful situations with maturity
• Ability to multi-task and prioritize to flawlessly meet deadlines
Job Description:
At GSD&M, the Assistant Media Planner aids in the development of media plan recommendations through available research and tools, working cross-functionally across all channels including: print, out of home, digital, and broadcast.
The Position:
Assist Media Planners and Supervisors by creating and maintaining support elements such as: flowcharts, budget reports, plan summaries, status reports and buy specifications
• Provide assistance on planning functions including target audience development, competitive analysis, plan implementation/buying, and on-going digital reporting
• Manage client reporting for digital media elements, including current performance, optimization opportunities, competitive tracking, and post buys
o Pull stats from various data sources and format for analysis
o Provide initial analysis and recommendations for optimizations
• Works closely with Media Coordinator and Billing Manager to track and verify billing documentation and solve billing discrepancies
• Begin to develop knowledge of media math, media research tools and software, as well as a general understanding of today’s changing media marketplace
• Works with cross-department team coordinating with Account Service and Production to implement media buys
• Establish relationships with vendors, and become knowledgeable on their offerings and insights
Percentage Travel:

About this company
9 reviews
Big ideas from GSD&M Idea City help keep its customers' brands fresh in the minds of consumers. The company is one of the country's leading...