Essential Duties and Responsibilities:
1.Designs, implements and evaluates comprehensive annual and multi-year Annual Giving and Communications marketing plans to achieve strategic and revenue goals.
2.Designs, implements and evaluates Annual Giving campaigns and communications efforts to grow and retain a pipeline of “quality” individual donors who can provide a dependable stream of annual revenue and be cultivated by staff to make Major, Principal and Planned Gifts.
3.Serves as a key driver and collaborator in the planning, production, execution and evaluation of marketing strategies, and printed and digital communications, to support the fundraising process.
4.Helps to design, review and edit all Department of Philanthropy printed and digital marketing and communications materials.
5.Monitors, directs and evaluates Annual Giving and Communications related consultants.
6.Manages and participates in administrative functions including: attends meetings; prepares budgets and tracks expenditures; produces analysis and reports; and creates and maintains policies and procedures associated with areas of responsibility.
7.Performs key public relations functions including: maintains effective working relationships with and knowledge of Braille Institute departments and programs, and attends donor, volunteer, student and community events.
8.Helps to strengthen BIA culture of philanthropy by ensuring the effective integration of Annual Giving and Communications with the overall Department of Philanthropy and the Regional Centers.
9.Maintains appropriate, current, and accurate donor records, coding, comments and pertinent information in fundraising data base and files for areas of responsibility.
1.Bachelor’s degree required, preferably in a relevant field such as Communications, English, Journalism, Marketing, or Public Relations.
2.Three or more years of increasingly responsible experience as a communications professional, with Annual Giving, Marketing, or Communications experience preferred.
3.Strong English language, writing, editing, proofreading, and publication and collateral material production skills.
4.Advanced strategic planning, project management and organization skills, a metrics-driven orientation, and the ability to grasp and articulate Braille Institute and vision-related concepts quickly and across a wide spectrum of disciplines.
6.Advanced interpersonal, leadership, and verbal communications skills, a collegial personality, and ability to communicate clearly, thoughtfully and persuasively.
7.Advanced working knowledge of Microsoft Office applications, particularly Excel and Word.
8.Basic knowledge of fundraising, prospect research, special events, donor relations, and donor stewardship practices is preferred.
9.Intermediate knowledge of budgeting is preferred.
10.A valid California driver’s license.