The Strategic Enrollment Manager is responsible for providing oversight and direction for enrollment forecasting and management; responsible alignment of resources, services and staffing; and identification of any inhibiting factors in order to ensure progress in meeting the mission, vision and strategic goals of the university.
Description of Duties
The Associate Vice President for Strategic Enrollment Management, reporting directly to the Provost and Senior Vice President for Academic Affairs, will oversee the university’s commitment to the institutional strategic plan, which includes improved enrollment forecasting and management, and the responsible alignment of resources, services and staffing in order to meet the mission and vision of the university. The Associate Vice President will oversee the development of an active strategic enrollment management plan that complements institutional and system goals; integrates the expertise and experiences of pivotal staff, faculty, and committees/councils for informed recommendations to the President and his cabinet; coordinates the operations and activities of units that promote the recruitment, retention, educational support and enrichment of traditional and non-traditional students, and graduation of undergraduate and graduate students from diverse backgrounds; and provides leadership to the university-wide Enrollment Management Committee to ensure that enrollment management-related goals are regularly being monitored, reviewed and adjusted as necessary. The position will create and guide relationships with community colleges and high schools for recruiting and public relation purposes and will be responsible for developing and implementing articulation and dual enrollment agreements. The Associate Vice President for Strategic Enrollment Management will sit on the Academic Affairs Leadership Council and meet regularly with the Provost.
• An advanced degree.
• A minimum of 5-7 years of progressive responsibility in higher education enrollment management.
• Demonstrated ability to work with a diverse population.
• A proven record of strategic planning, budgeting, position forecasting and enrollment management, including an understanding of predicted future enrollment management trends in higher education and the challenges associated with those trends.
• A familiarity with various instructional and experiential delivery modalities, and the service needs of diverse student groups.
• Demonstrated ability to coordinate and lead multiple cross-divisional units in support of institutional goals.
• Evidence of a commitment to the recruitment, advancement, and retention of a diverse community of faculty, staff, and students.
Knowledge, Skills & Abilities Requirements
• Knowledge of strategic planning, budgeting, position forecasting and enrollment management
• Familiarity with various instructional delivery modalities
• Familiarity with the service needs of diverse student groups
• Ability to coordinate and lead multiple cross-divisional offices in support of institutional goals.
• Evidence of strong collaboration orientation
• Evidence of proficient communications skills
• Evidence of solid organizational skills
• Evidence of leadership strengths
• Evidence of proficiency in team building
• Evidence of knowledge of current enrollment management analytics
• Evidence of knowledge of financial aid leveraging models
• Familiarity with information technologies
• Familiarity with strategic communication and marketing techniques
The following experiences and characteristics are preferred of the successful candidate:
• Evidence of strong collaboration.
• Demonstrated effective interpersonal, relationship, and organizational skills.
• Knowledge of current enrollment management analytics.
• An awareness of financial aid leveraging and expertise in information technologies.
• Familiarity with strategic communication and marketing skills that will enable the individual to effectively collaborate with university marketing and communications to enhance the university’s brand and visibility and recruitment plans that identify local, regional, national and international admission and recruitment forums.
• Ability to utilize existing and new technologies, including Customer Relations Management ( CRM ), electronic, print and social media.
Necessary Special Requirements
Bloomsburg University of Pennsylvania - 22 months ago