Broadcast Research Analyst
Omnicom Media Group - New York, NY

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Annalect: Broadcast Research Analyst

Working with numerous Fortune 50 clients from all brand categories, and drawing from the vast parent company resources of Omnicom, Annalect was formed in order to push the envelope within the data management, technology and analytics space. With an extensive global footprint and hubs in New York, London and Singapore, Annalect brings together a talented mix of over 450 right and left brain thinkers that are pioneers in technology, digital and research. They include data scientists who have consulted across the globe, user experience experts who have produced both consumer facing and highly technical trade interfaces, PhD mathematicians with decades of combined experience, search and display planner/buyers with their pulse on the marketplace and research gurus who help bring brands to life. The Annalect offering is an end-to-end marketing technology solution that begins with data and ends in activation. There are several key players within each discipline that steward this process. The end result for clients is value.

Annalect is seeking a creative and motivated full-time Broadcast Research Analyst to work in our NYC office. Primarily, this role is responsible for performing weekly, quarterly and annual ratings analyses across all national television properties and developing quarterly program estimates for all new and returning broadcast television programming for upfront and scatter markets. This role is also responsible for writing in-depth reports on key, high profile television properties and handling data requests from all areas of the agency including national and local investment, strategy, new business and top management.

Requirements

The ideal candidate that we would like to hire will possess 6 mos-1 Year of media research experience, with a focus on television ratings (agency experience a plus). A strong knowledge of television landscape is required.
Additional desired skills and competencies will include but not be limited to: *
Strong analytical and writing skills *
Proficient in Nielsen systems (NPower, Galaxy Explorer) *
Knowledge of research functions within Donovan Data Systems and preferably Datatech *
Able to complete multiple projects with tight deadlines *
Strong MS Office skills (Excel, Powerpoint, Word) *
Self starter

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While it might not be omnipotent, Omnicom Group can create advertising that is omnipresent. The company ranks as the world's #1...