The Communications Campaign Manager oversees all communications aspects of our work to end mountaintop removal mining by driving the development and implementation of strategic communications—including dynamic storytelling, media and public outreach, advocacy and coalition-building—to support key litigation and legislative advocacy.
This position will be available in September 2013 in our Washington, DC office.
Essential Duties and Responsibilities:
Project Oversigh t
- Targets print, television, radio and online media for coverage of Earthjustice and the clients we represent; maintains knowledge of reporters covering a particular issue and coordinates press conferences and other earned media opportunities.
- Works with program staff to design and execute communications efforts that impact and further campaign and programmatic goals by telling the compelling stories of our work and our impact.
- Develops strategy documents, schedules, manages budgets, reports on tracking/measurements of success.
- Creates long-term, innovative communications campaigns to tell the story of those directly affected by mountaintop removal mining and our work to end this practice.
- Drafts content for the Earthjustice blog, website and print materials. Drives storytelling projects involving our clients and affected citizens and consistently seeks out new and compelling ways to project and publicize these stories.
- Plans, coordinates and executes communications campaigns in close coordination with litigation and policy staff; assists fundraising efforts as needed.
- Helps create special project teams, determining project management roles, budget, tracking, measurements of success, and reporting.
- Uses market research/polls and contracts or conducts focus groups/quantitative studies to help determine message strategies and to target optimal audiences efficiently for program outreach.
- Looks for new opportunities to reach out to the public to generate awareness of Earthjustice and support for our programmatic goals.
- Develops or contracts for paid and/or earned media efforts focused on winning the program issue, targeting specific audiences and generating public support.
- Manages creative agency/creative development from concept to final production; serves as media planner and media contact where applicable.
- Develops media plans and executes buys where appropriate from a resource standpoint.
- Manages social media and online projects and tactics for campaign, and works with Earthjustice marketing and social media directors to implement online activist campaigns and reach campaign goals.
- Works with partners and clients in developing program strategy, managing execution of paid and earned efforts, and to negotiate shared investments in projects where applicable.
- Coordinates public outreach with other non-profit, public health and community groups as needed; identifies potential partnerships with other local and national non-profit organizations.
- Supports clients, coalitions and partners organizations and spokespeople with media planning.
- Oversees tracking of paid and earned media efforts to determine effectiveness, ensure accountability, and inform future strategy.
- Sets achievable measurements of success for each campaign and strives to meet these goals.
- Tracks and reports on campaign goals.
This position will be based in our Washington, D.C. office. We offer a mission and employee-focused work environment and a competitive compensation package including excellent benefits. Earthjustice is an equal opportunity employer and highly values diversity.
- Bachelor's Degree - communications, marketing, political science, or environmental studies preferred.
- 5-7 years in for profit and nonprofit brand and project management, with an emphasis in nonprofit/advocacy and communications.
- Track record of developing and implementing successful advocacy campaigns.
- Experience setting strategy, managing advertising/PR programs, writing and producing publications, press releases or website content, and coordinating team participation in managing and executing outreach projects.
- Excellent verbal and written communication skills with demonstrated experience in public speaking.
- Outstanding organizational skills with demonstrated ability to plan and coordinate a variety of detailed outreach projects, sometimes under a very tight deadline.
- Ability to lead staff and vendors in a team environment and exhibit strong team building/participation skills.
- Experience working on environmental issues such as toxic air and water pollution, coal mining, global warming, or public lands a plus.
- Experience working in coordination with other non-profit groups also a plus.
Interested candidates should submit a resume along with cover letter to email@example.com . Please include “Campaign Manager” in the subject line.
NO TELEPHONE CALLS WILL BE ACCEPTED.
About Earthjustice :
Earthjustice is the premier nonprofit environmental law organization. We take on the biggest, most precedent-setting cases across the country. We wield the power of law and the strength of partnership to protect people’s health; to preserve magnificent places and wildlife; to advance clean energy; and to combat climate change. We partner with thousands of groups, supporters and citizens to engage the critical environmental issues of our time, and bring about positive change. We are here because the earth needs a good lawyer.
Founded in 1971, Earthjustice has a distinguished track record of achieving significant, lasting environmental protections. We achieve this by hiring the best and brightest who share a passion for justice and a healthy environment. Our headquarters are in San Francisco with nine offices across the U.S.
Earthjustice is driven by a passion for justice, partnership and excellence. Our core values lead us to seek a broad range of perspectives and backgrounds to achieve our mission and to maintain an inclusive environment where all staff are valued and respected. As an equal opportunity employer, we are committed to employment practices that ensure that employees and applicants for employment are provided with equal opportunities without regard to race, color, national origin, ancestry, sex, age, religion, physical or mental disability, medical condition, veteran status, marital status, pregnancy, sexual orientation, gender identity, genetic information or any other factor that is not related to the position.