Experience: 1-2 years of digital media sales, marketing or campaign management
Location: San Francisco
Education: BA/BS Required
Industry Type: Digital Media (Display), Mobile
Functional Area: Sales
Campaign Manager, North America
Be part of the exciting world of Mobile Advertising! The Campaign Manager role at InMobi is a critical function focusing on account setup and optimization for the largest mobile advertisers in North America. Strong attention to detail and an analytical mind are your best assets for this job and a proactive attitude a must. You will work with advertising agencies, brand marketers, and performance marketers to provide the highest level of support ensuring their needs and requirements are met at every turn. You will work closely with Sales Executives, Account Managers and Product Management. You will also be actively involved in the setup, launch, optimization, and analysis phases of the campaign as well as providing deep insights and relevant and actionable recommendations for the client.
- Work closely with the Account Manager to identify the optimum campaign setup for a given account.
- Uploading creative, building ad groups, setting bids, and downloading reports from our UI.
- Monitor the campaigns hourly/daily/weekly to maintain performance and highlight any issues quickly and efficiently to the Account Manager.
- Provide robust reporting & screenshots in a timely manner to high priority clients.
- Use knowledge gathered on the job to provide technical recommendations for optimal campaign setup.
- Deep understanding of the ad serving logic.
- Pull reporting for the purpose of identifying the best pockets of opportunity for optimization, including proactive optimization suggestions to the AM and potentially the client directly.
- Work effectively across functions to ensure the needs of the client are being met and any issues are resolved efficiently.
- Outstanding written, verbal, and Excel skills.
- Mobile experience is a plus.
- Ability to work and thrive in a fast paced, start-up environment
InMobi - 16 months ago