Channel Marketing Specialist
Allied Telesis - San Jose, CA

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Job Summary:
Manage, create and execute marketing activities within the distribution channel while supporting all activities within their assigned accounts.

Essential Duties and Responsibilities:
  • Develop marketing plans for distribution channel and additional accounts as needed.
  • Creates and provides necessary collateral material for accounts.
  • Tracks and report ROI to management.
  • Assists sales with the deployment of webinars, seminars and trainings.
  • Orders, maintains, and coordinates delivery of trade show items.
  • Works with Marcom for ad, flyer, collateral creation and delivery in a timely manner.
  • May attend trade shows and seminars to attract resellers and leveraging Distributor marketing events.
  • Remains knowledgeable of company's products/services to facilitate sales efforts.
  • Support manager with budgets, marketing calendar, and tracking marketing spending.
Experience, Skills & Abilities:
  • Ability to work in a team environment
  • Ability to travel (10 - 20%)
  • Must be professional and courteous and have strong written, oral, and organizational skills.
  • Must be able to work fairly independently, receiving a minimum of detailed supervision and guidance.
  • Must be able to maintain professional demeanor during stressful situations.
  • Able to demonstrate a high degree of proficiency with MS Office applications.
  • Able to interact positively and productively across functions within the organization.
  • Able to take ownership of responsibilities and actions, and effectively handle interpersonal relationships with others.
  • Able to receive and apply feedback to improve performance.
  • Ability and willingness to make timely decisions; exhibit sound and accurate judgment; support and explain reasoning for decisions; and include appropriate people in decision-making process.
  • bility to manage shifting priorities and to consistently meet commitments and deadlines.
  • Able to prioritize, plan work activities, and use time efficiently.
  • Able to maintain regular, predictable attendance.
  • Able to work effectively with multiple interruptions and distractions.
  • Able to follow instructions and respond to management direction.
  • Able to commit to long hours of work when necessary to reach goals.
Education / Training:
  • BS degree desired
  • 2+ channel marketing experience
  • Excellent verbal and written communication skills

About this company
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