Are you passionate about health? Do you want to help children? Are you ready to change lives? If so, join Earth Fare and inspire people to get on the journey to health!
This individual must be self-motivated, charismatic, enthusiastic and creative. They must possess strong leadership skills and have a strong understanding of marketing, community relations, public relations and social media. This person must champion the cause to eliminate childhood obesity and GROW the Earth Fare community in their stores and in their respective community.
Your responsibilities will include, but are not limited to community outreach and education, public speaking, social media and viral marketing, media and public relations, event management, community partnership negotiations, administering donation programs and aggressive guerilla marketing.
Along with your resume, please include a brief cover letter stating why you and Earth Fare would be a great fit. Also, include a link to portfolio materials.
Grow Earth Fare community
Develop, promote and execute on-site events, tours and other programs
Organize and execute adolescent health education programs, store tours and cooking classes – Target schools and NPOs
Engage in social media marketing to include Twitter, Facebook, Digg, blogging and YouTube
Publicize events through community contacts, publications and online calendars
Work with Department Managers to ensure team members and customers are informed about upcoming events, demos, etc.
Manage community programs including donations requests, Friend of Earth Fare, Community Room and Community Boards
Grow email list
Blanket relevant communities with marketing collateral
Identify and develop community partnerships
Critically analyze all opportunities with an eye on ROI
Champion the Earth Fare Customer Service Program
Strong communicator, collaborator and team player
Strong writing and presentation skills: sample is required (get creative – send video or writing – no limitations)
Strong understanding and passion to work in Web 2.0 space- Understanding of social media tools including Twitter, Flickr, Facebook, Blogging, YouTube, social bookmarking and tagging
Demonstrated success in developing and implementing effective marketing campaigns in support of business goals and objectives – portfolio required
Strategic thinker with analytical skills
Availability to work weekends
Passion for healthy lifestyle, organic and natural foods
Experience in journalism, public/community relations, social media marketing and/or event planning.
Experience with web video and pictures.
Experience with Word, Excel and PowerPoint
Earth Fare - 14 months ago
Earth Fare, founded in 1975, is an Asheville, North Carolina-based natural foods grocer. Since inception, it has grown into one of the...