The Sr. Copywriter would support strategic and visionary creative and
will partner with multiple creative and account team members. They
will deliver strategic and insightful communication ideas for
projects amongst multiple business channels. The Sr. Copywriter will
be involved from concept development to execution while providing
innovative communication for an array of integrated marketing and
The Sr. Copywriter should possess intuitive, concise writing skills.
They should be confident writing in different voices and styles..
Alongside being an exceptional copywriter, they will lead assignments
and should be comfortable in front of clients.
include but are not limited to:
with Art Director on the development of concepts
copy for B2B collateral and advertising / PR campaigns
copy for in-store / POS
in resourcing and oversight of inter-office and freelance writers
Must be an excellent speller and possess a love for correct
· Should be strategic and a
Should be able to clearly explain copy/concept rationale, be willing
for work they believe in while, at the end of the day, develop fresh,
creative that meets project objectives and wows the client every
· Project Management:
Positive collaboration skills, attention to detail,
proficient at handling
multiple projects, self-starter
· Software :
Proficient in Microsoft programsExcel, Word and PowerPoint,
Qualifications / Requirements
· Bachelors Degree in
English, Creative writing, Media, Journalism or Communications
· 6+ years print/digital
· Knowledge of CPG and
· Experience in Foodservice
· Experience with customer
marketing / shopper,
national promotion, sales support materials, and industry
Personal Performance Factors
Integrity/Ethics - deals with others in a straightforward and honest manner, is accountable for actions, maintains confidentiality, supports company values, and conveys good news and bad.
Perseverance - targets and achieves results, sets challenging goals, prioritizes tasks, overcomes obstacles, accepts accountability, sets team standards and responsibilities, provides leadership/motivation.
Adaptability/Flexibility - Adapts to change, is open to new ideas, takes on new responsibilities, handles pressure, and adjusts plans to meet changing needs.
Teamwork - Meets all team deadlines and responsibilities, listens to others and values opinions, helps team leader to meet goals, welcomes newcomers and promotes a team atmosphere.
Initiative - Tackles problems and takes independent action, seeks out new responsibilities, acts on opportunities, generates new ideas, practices self-development.
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