Corporate Sales Representative
Wisconsin Public Radio - Madison, WI

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Corporate Sales Representative

Wisconsin Public Radio Associate or Intermediate Development Specialist


The Corporate Development Representative is responsible for securing financial support from the corporate community for Wisconsin Public Radio (WPR) programming and other related activities. This fundraising professional works primarily with the business community and foundations. Reports to the Eastern Territory Manager.


  • Identify, research and solicit clients for financial support. Cultivate immediate and long term prospects. Generate and track client prospects including interests, budgeting cycle, marketing objectives, historical associations with WPR, philanthropic activities and corporate financial performance. Secure immediate funding commitments and long term client relationships. Identify opportunities for enhanced corporate funding from current clients.
  • Develop proposals using qualitative and quantitative audience research. Make presentations, meet with clients, write contracts and on-air copy in compliance with WPR and FCC policies and regulations.
  • Provide corporate clients and prospects with on-going service and communication to enhance relationships.
  • Contribute actively as key team member of the underwriting staff to achieve department goals. Consistently meet quarterly and annual revenue goals as assigned.
  • Participate in WPR development efforts. Represent WPR to community at large including community events, trade organizations, service clubs, etc.
  • Effectively engage diverse perspectives and experiences in work product and in organizational interactions, including communication and decision-making.
  • Organize and maintain client records utilizing contact management software.
  • Comply with UW and UWEX code of ethics:
  • Other duties as assigned.

    Persuasive in oral and written communications with wide range of corporate clients and other contacts

    Ability to analyze data and make judgments based on data

    Travel to conduct site visits and meet with underwriters and potential underwriters

    Computer skills including familiarity and comfort using contact management software.


  • Bachelor's degree required.
  • Two years or more of successful professional experience setting and meeting goals in a client service, sales or marketing intensive environment. Minimum of 3-5 years for intermediate.
  • Excellent verbal and written communication and interpersonal skills.
  • Ability to analyze and interpret data, develop presentations.
  • Demonstrated ability to make sales or request financial support
  • Established professional resilience.
  • General computer proficiency. Ability to learn new software applications.
  • Means of transportation to travel to appointments outside the bureau office.
  • Ability to work productively and successfully with diverse, multicultural people and groups.


  • Knowledge of public broadcasting and public broadcasting sales.
  • Commercial radio sales experience.
  • Familiarity with Wisconsin-based and territory-specific businesses desirable.
  • Ability to relate to diverse, multicultural people and groups.

  • SALARY: The minimum for this position is $36,065 ($41,336 at intermediate level) with actual pay proportional to experience. UW-Extension offers a comprehensive fringe benefits package.

    HOW TO APPLY: For best consideration, apply by March 29 through our APPLICANT PORTAL online:

    - Before you get started with the online application process, we recommend you preview the frequently asked questions (FAQs). To do so, paste the following URL into your browser. External applicants can also view the FAQs after accessing the online system by clicking on the "Help" link in the upper right corner.

    - External applicants, please paste the following URL into your browser:

    Click on Advanced search link. Enter Job opening ID: 8896

    - Current University of Wisconsin System employees, please paste the following URL into your browser:

    Click on Advanced search link. Enter Job opening ID: 8896

    Applications must contain ALL of the following items.

  • A detailed resume
  • A completed UW-Extension application form downloadable at, with applicant survey form downloadable at
  • A 1-2 page narrative detailing HOW your experience relates to the qualifications and duties of this position. Be certain to address each major job duty.
  • List of 3 – 5 professional references (in the references section) with contact information and e-mail address; at least one must be a supervisory reference.
  • Salary history (on application form)

  • Successful candidate will be required to provide documentation of educational credentials. Prior to appointment to this position, a criminal records review will be conducted. UWEX complies with the Wisconsin Fair Employment Act with regard to nondiscrimination on the basis of arrest and/or conviction record.

    Send application materials to: Direct inquiries and online support questions to:

    Betsy Nelson,

    Wisconsin Public Radio

    821 University Avenue,

    Madison, WI 53706, 608-262-5221,