WPP’s Marketing Solutions Center (MSC) is one of the world’s leading outsourced campaign execution and marketing production companies. Offering highly trained people, advanced capabilities and global delivery, the Marketing Solutions Center enables marketers worldwide to execute marketing campaigns while improving results and reducing costs. As an independent company within the UK-based WPP Group, the world’s largest communications company, MSC has one of the world’s top production networks with Centers in the USA, Prague, Delhi, Buenos Aires, Cairo, Lebanon, Manila, Dhaka, Beijing, Moscow and South Africa. Serving global marketing brands, we’re dedicated to helping clients and agencies create, manage and deliver their brand messages across the world, by bringing consistency, efficiency and technology to complex global campaigns.
The Lead will be responsible for off-shoring large scale data as well as offshore reporting and analytics solutions for both internal and external clients. The MSC Lead actively participates and often leads cross-functional teams in order to understand, respond and deliver analytics solutions leveraging both on-shore analytics talent as well as off-shore data resources. The MSC Lead is also a Subject Matter Expert in all aspects of digital data platforms, analytics and tools and plays a critical role in formulating and executing long-term digital analytics solutions from start to finish. The MSC lead will be actively involved in business strategy and new business development, working with Senior leadership as well as agency partners to build new client relationships and further offshoring analytics through existing ties.
KnowledgeBase Marketing - 11 months ago