The Digital Account Manager supports the online advertising sales team to maximize revenue and enhance client relationships. They work closely with our clients & and manage their day to day needs. This position is a hybrid of campaign/client management and ad trafficking.
Primary client contact for ongoing maintenance and optimization of assigned client accounts.
Develop and maintain strong relationships with clients, which includes accompanying Account Executives on meetings and other social events.
Act as internal expert for NY Ad Sales Team on ad operations, trafficking, performance and proactive optimization.
Manage day-to-day servicing needs of clients, including campaign trafficking, reporting, providing screen shots once campaign has launched, and following up with any additional requests.
Ensure each assigned campaign delivers in full and the contract revenue potential is fulfilled. Work directly and proactively with agency/client to optimize campaigns to maximize revenue and performance on an ongoing basis.
Maintain knowledge of all ad products available on the site, including specs, general availability and performance of unit to properly service/advise clients and sales team.
Responsible for implementation of all assigned campaigns in Atlas AdManager. This may include database set-up, campaign & creative implementation and pushing campaigns live in tandem with other Account Managers.
Responsible for ad code modifications to ensure that creative is being served and reported correctly in AdManager and in third party ad servers. Must make code modifications specific to AdManager.
Responsible for QA of all ads on supported browsers. Ensure ads load correctly and click-through is functional.
Calculate and maintain up-to-date discrepancies between AdManager and third party ad servers. Investigate any abnormal discrepancies, and work with other teams and/or partners to resolve any issues.
Responsible for setup, maintenance and optimization of WhitePages mobile campaigns using Third Screen Media’s MADX platform.
Responsible for advertising reporting including daily, weekly, and monthly requests from clients as well as providing external access to clients.
Create all end-of-month billing reports as assigned for accounting including advertiser invoice request form.
Consult with Account Executives and clients to provide professional advice and work as a team to service client.
Understand, support, and exemplify WhitePages’ values, mission, vision and brand pillars through actions and behaviors.
Technical knowledge, skills, education and experience
Bachelors degree or equivalent
2+ years previous work experience in Sales, Advertising, and/or Marketing , preferably in online advertising
Experience working at an online advertising agency highly preferred
A strong understanding and interest in online advertising
Proficiency in Microsoft Office (PowerPoint, Excel and Word)
We're headquartered in the heart of downtown Seattle, and that's where our engineering team works their magic. We've got sales folks across the country, including an office in New York. We have strong company values and culture, and would love to share why ours is an opportunity worth considering. We appreciate and respect diversity, and are an equal opportunity employer.
Whitepages.com - 16 months ago