Digital Channel Marketing Associate
New Balance - Boston, MA

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New Balance has a history of 100 years of enduring performance and is still running strong today. Part of what makes New Balance so unique is our commitment to making products that not only provide performance, but also superior fit and comfort. The same attention that is placed on our athletic shoes and apparel is also placed on our associates. We seek talented individuals that fit into our team-oriented atmosphere. Additionally, we are proud to have an environment that offers the comfort of a true work/life balance. If you are looking for a NEW BALANCE, read on!


As a Digital Channel Marketing Associate, you will grow the New Balance brand by developing strategies and managing online marketing programs aimed at raising awareness of, interest in, and the purchase of products across select top-tier accounts. You will work directly with customers to develop innovative ecommerce, digital and social marketing programs. You will brief third party creative on concepts, manage projects to completion, and then evaluate program performance relative to key performance indicators that you deem critical. In this role, you will provide clear communication of the company’s desired outcomes throughout the production process ensuring that program objectives are fulfilled. You will provide guidance to internal team members on creative, technical, and operational requirements. You will help to ensure consistency across channels by partnering with other members of the channel marketing team.

  • Bachelor’s degree plus 3-5 years of experience directly managing social marketing and online advertising campaigns for electronic retail accounts, SEM, and email marketing efforts.

  • Excellent budget and project management skills.

  • Strong communication skills required.

  • Computer proficient.

Our products are designed to meet the diverse needs of consumers and our benefits are designed to meet the diverse needs of our associates. We have developed a benefits package that is sure to fit your way of life. Our low-cost medical and dental coverage and onsite wellness program will help you lead a healthy lifestyle. We offer a 401k plan with an employer match, making it possible to save for retirement. Many positions offer a flexible work schedule and a 37.5 hour work week. We provide a generous vacation package and even allow paid time off to volunteer in the community. New Balance encourages its employees to take advantage of our tremendous training and development programs, as well as our tuition reimbursement plan. We are a business casual environment where our employees are encouraged to wear NB product which can be purchased with our significant employee discount. Parking is free at all of our facilities.

We are an Equal Opportunity Employer

New Balance - 2 years ago - save job
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New Balance has a history of 100 years of enduring performance and is still running strong today. New Balance began as a Boston-based arch...