Digital Marketing Intern
Invesco - Wheaton, IL

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Digital Marketing & Web Communication Intern

This internship position will support the marketing group at Invesco PowerShares with various customer-facing Digital Strategy initiatives such as: Email Marketing Campaigns, Web Design and Testing, Analytics and Reporting, and Social Media

Primary Responsibilities:
Write code for email blasts to our subscriber base—using table-based layouts and industry best-practices to ensure deliverability across various email clients

Able to understand reporting and analytics – including terms like open-rates, click-rates, and bounces

Manage the email databases and lists – must be able to filter and segment an audience based on a variety of criteria through the email software, databases, and Microsoft Excel

Manage email accuracy and compliance to our brand standards and legal requirements

Work with project managers to get blast emails approved, QA and test every email

Secondary Duties:
Manage web page accuracy and compliance to our brand standards and legal requirements

Work with project managers to get web pages approved, QA and test every content change

Assist in new product launches as necessary

Qualifications

Requirements:
Coursework in Ecommerce, Computer Science, Human-Computer Interaction, Web Design, Management Information Systems, Mathematics, or Data Analysis preferred

Necessary Skills: HTML, CSS, Outlook, Adobe DreamWeaver

Optional Skills: Adobe Photoshop, Adobe Fireworks, Javascript, jQuery

Ability to work part time during semester is strongly preferred

Familiar with hand coding websites, email coding and best practices, ExactTarget or equivalent ESP, online media management, latest web design trends, and principles of good layout and design

Self-motivated with the ability to prioritize, meet deadlines, and manage changing priorities

Attention to details and maintaining a standard of high-quality

Effective oral and written communication skills

Invesco - 18 months ago - save job - block
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About this company
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As one of the largest independent global investment managers, Invesco Ltd. is dedicated to helping investors worldwide achieve their...