Assure the delivery of digital strategy and planning to our clients, integrating the digital work with all the communicaton áreas within Mindshare and our clients. Responsible for all digital activity across LATAM, coordinating our resources and managing the day to day relationships.
Support the clients Brief and business strategy creations, providing a Mindshare POV and information about consumer, Brand and media insights
- Find, organize, analyze all the information available to understand client / Brand / Product needs
Create, structure and deliver the strategy and documents related to plans, offering the digital solutions to client needs
- Lead and coordinate the planning and strategy to follow in different campaigns and products, using client's and Mindshare's owned processes
Supervise the implementation and execution of the strategy and the digital plans, being responsable for the coordination of the different parts involved (Media Partners, Invention, Creative Agencies, Finance)
Develop the relationships with client’s key media partners, sharing the client’s communication objectives and guiding them to build the right solutions on behalf of the client
Keep a close relationship with the client, supporting, advising and delivering all the task agreed as part of the Media Management.
Responsible for the Digital Planning and analysis of Display Media, Search Media, Social Media, Mobile Solutions and Direct Response Solutions.
- 3-4 years of online marketing, media planning & buying, banner display advertising experience.
- Performance / Search / Direct response buying experience is a plus
- Work experience in agency related to LatinAmerica is a plus
- Fluent in English and Spanish
- Extremely well organized and detail oriented
- Strong work ethic and positive can-do attitude
- Analytically savvy and able to glean actionable insights from large amounts of data
- Bachelor's degree
Mindshare - 21 months ago
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Mindshare USA, doing business as Mindshare North America, is a leading media planning and buying organization serving clients in the US and...