Director, Marketing Communication
CareFusion Corporation - San Diego, CA

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Lead the CareFusion internal creative agency responsible for development and implementation of print and digital strategies and campaigns to drive business and brand growth. Serve as a member of the Global Marketing & Communication leadership team, responsible for establishing CareFusion as the most valuable brand in medtech.
Major Job Responsibilities:
  • Run an exceptional, client-focused internal marcomm agency with a combination of staff and freelance resources. Manage 3,000+ projects annually of varying complexity across print and digital.
  • Collaborate with marketing leaders and peers to set brand and campaign strategy. Develop strategies that drive leads and new business, promote customer retention and raise measurable awareness for CareFusion.
  • Lead with passion and integrity. Set stretch objectives and motivate the team to achieve. Break down silos and drive collaboration. Set a tone of collaboration across all BU and corporate clients. Take decisive action to ensure we have top talent on the team focused on delivering outstanding results.
  • Drive adherence to our brand standards. Be bold and push the envelope in our creative approaches, while maintaining a consistent design ethos that differentiates CareFusion in a me-too med-tech industry.
  • Support our global growth. Expand the reach of our team to better support our CareFusion global growth objectives.
  • Collaborate with Global Marketing & Communication peers to develop a horizontal plan that raises awareness of our masterbrand among key constituents. Manage to a set budget, establish measureable objectives.
Qualifications
  • 10+ years of experience in marketing communication, within agencies or in-house.
  • Health care experience preferred.
  • Strong creative background in print and digital design.
  • Demonstrated results leading a creative team and/or account management in the areas of strategy, messaging, design, production and project management.
  • Proven ability to work collaboratively across multiple teams. An entrepreneurial, results-oriented, curious and collaborative work style.
*LI-CW1

Requisition ID : 1305015I

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