Posting Job Title: Director, Product Management
Requisition #: 144085BR
Posting Location: Coppell, TX, US
Area of Interest: Marketing
Position Type: Full Time
Posting Job Description
The Director, Product Management & Marketing - Video Services will be responsible for product lifecycle management of all products in the portfolio, including deployment of new products, increasing the penetration of existing products by driving awareness and adoption and supporting revenue growth of 20-30% annually for the next 5+ years. The Director, Product Management & Marketing - Video Services will be responsible for leading the Region's product strategy, defining customer requirements for product development/enhancement, maintaining in-depth competitive product assessments, and developing pricing tactics to ensure TWC Business Class has a competitive offering in the marketplace
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Leads the development of product portfolio strategies for the video product line and tactics to meet sales and revenue targets.
Conducts comprehensive video market analysis to understand competitive dynamics and trends by direct and adjacent products to establish competitive baselines around functionality and customer experience. Manage competitive intelligence to understand trends, growth and disruptors
Drives video product development requirements and new product deployment across Super Region.
Develops an integrated communication plan across the product lifecycle for each video product, including marketing materials (including collateral, web content and direct mail), sales channel materials (including product positioning, messaging and competitive assessments) as well as training content and sales tools.
Builds and manages strong working relationships across the Enterprise including Sales, Sales Support, Operations, Customer Care, Engineering and external vendors needed to drive innovative video acquisition and retention approaches across targeted business segments.
Minimum of 10 years of progressive experience and leadership in Product Management in the cable/telecommunications industry (B2B).
Extensive knowledge of video services and video transport technologies and applications required by business customers, including next generation technologies. The successful candidate must have had direct experience building, managing and marketing such services to business customers, ranging from small/mid-sized companies through Fortune 50 companies.
Customer focused with a proven track record of success in achieving/exceeding growth and profitability goals.
Strong financial/analytical skills required as well as development of business plans, budgeting, and forecasting.
Exceptional verbal, written and interpersonal communications skills.
A dynamic leader that can switch from very focused, tactical project management to future-thinking strategic decisions with ease.
Collaborative, team-based posture with the necessary people and performance management competencies to communicate a passion for winning.
Effective public speaking skills and ability to represent Time Warner Cable Business Class.
- 10+ years of leadership and total relevant work experience.
- Bachelors Degree
- MBA strongly preferred
Requires adherence to Time Warner Standards of Business Conduct. Position must assist in maintaining the confidentiality of customer and business data at all times
FCC Unit_TWC: HQ449
Controlling Establishment ID: 00351 - Coppell Canyon
Time Warner Cable - 17 months ago
Time Warner Cable (TWC) makes coaxial quiver. The company is the #2 US cable company, after Comcast, with operations in 28 states. Its core...