Director, Strategic Marketing MR Business Unit
Toshiba America Medical Systems - Tustin, CA

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Toshiba America Medical Systems, Inc., a world leader in diagnostic imaging, is in search of qualified candidates to fill our open positions. Toshiba offers a competitive salary and benefits package, we support a diverse workplace and are an equal opportunity employer. We invite you to join TAMS and become part of our Toshiba family.

In this position, you will develop tactical and strategic marketing plans for the business unit and ensure that programs support business unit objectives and company financial goals; Continually evaluate the effectiveness of marketing promotions and programs, and modify marketing plans to meet changing market and competitive conditions; Develop, recommend and implement marketing programs and policies that meet business unit objectives and achieve maximum results; Continually monitor market to determine market size, TAMS’ potential market share and the effectiveness of marketing programs and special promotions. Where necessary, adjust terms and conditions of these programs and promotions.

You will manage the collection and analysis of competitive information; and develop marketing strategies to improve market share; Oversee the development and continuous improvement of sales tools, brochures and videos; Handle performance management, including but not limited to performance appraisals, counseling, and corrective action; Develop department budget and ensure adherence to such; Make decisions on pricing changes and special marketing promotions; Be the liaison with Tokyo on new product introduction planning; Solicit input from field sales and applications personnel regarding product issues, develop and recommend corrective actions and convey these to Tokyo engineering; Make sure that tactical and strategic marketing plans are communicated to all levels of the organization through normal managerial routes.

Bachelors degree or equivalent experience.
5 - 7 years marketing management experience in a field-based sales company.
5 - 7 years product manager experience in a medical imaging company
Excellent verbal and written communications skills.
Demonstrated ability to design and implement strategic plans that have lead to improved business operations, profitability and efficiency.
Proficiency with windows-based software.

Working Conditions:

This position requires regular visits to medical facilities. These facilities may have certain standards, which all vendor representatives must meet in order to gain access to these facilities, including the requirement for drug, background and health screening. Employment is contingent on your compliance to the standards established by each facility, as evidenced by the results of the required screenings.

About this company
18 reviews
Toshiba America Medical Systems (TAMS) is not sheepish about looking beneath the surface for medical insight. The company, a subsidiary of...