ShopKeep POS is a rapidly growing startup that is quickly changing the way small retailers (and some big ones) manage their registers at the point of sale. Our motto is "The Simple Way to Make Smarter Business Decisions" and everything about our business reflects that, from the easy to use iPad/Mac based POS to the robust reporting available on the cloud-based BackOffice. Plus, we have the best customer care in the business and we strive to continually innovate our product while keeping things simple and friendly for our merchants.
ShopKeep POS is seeking a Director of Communications in its New York City office to spread the word about how amazing ShopKeep POS is. This individual will create, develop and execute strategic communication plans that will support the brand across online and offline media channels.
This person will also support new launches and emerging platforms through both business and trade press. This position reports to the VP of Sales and Marketing.
Serve as key strategist for the brand on communications including daily public relations outreach for Trade, Small Business, Technology, Reseller, Credit Card Processing, and Payments-based publications as well as local, regional, and national news outlets.
Lead all outreach for press releases, feature pitches, etc.
360-degree thinking as a marketing communications strategist, with strong conceptual and writing skills and ability to position brand effectively within the market
Oversee and manage logistics for maximum efficiency, mailing list creation and maintenance, weekly emails, blogging, social media monitoring and interactions
Create and manage events at trade shows and with local small business organizations.
Manage the coordination of TV and radio segments and print interviews inclusive of talking points, research, spokesperson preparation, and props, if needed.
At least 6-7 years of related work experience
In-depth knowledge of media in order to recognize elements that can and should be publicized
Strong relationships with key members of the media in various beats: television producers, print journalists, trade reporters, as well as key online/bloggers
The ability to work in a fast-paced structure and manage multiple activities simultaneously
Excellent writing skills
Bachelors Degree in Journalism, English, Communications, Public Relations, Liberal Arts a plus
Interest in iPad technology and/or helping to grow small businesses a plus
Casual and fun working environment
When applying for this role, please include an example 'pitch' for ShopKeep POS to a prospective media outlet.
ShopKeep POS System - 9 months ago