Director of Product Marketing
Guidance Software Inc. - Pasadena, CA

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The Director of Product Marketing is responsible for developing the product marketing strategy, creating and driving tactical marketing plans, developing sales tools and content, enabling sales and business development and supporting the product management organization in the pricing, packaging, positioning and promotion of our solutions. This role is responsible for product marketing for entire portfolio of solutions and in building market awareness, supporting pipeline development. This role works very closely with the Product Management organization and the Corporate Marketing organization to identify, develop and drive the programs and campaigns to get Guidance Software’s products properly positioned and adopted in our key markets. The Director of Product Marketing will also develop the sales tools and media content for all outbound product communications. Experience in electronic discovery, search, information management and/or information security markets with product marketing, product management and/or a business development role is strongly preferred

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Guidance Software Inc. - 2 years ago - save job