Reporting to the Assistant Director, Marketing, the Enrollment Communication Coordinator position will assist and advance the various communication opportunities related to enrollment management to achieve strategic goals and objectives of the institution. The Enrollment Communication Coordinator is responsible for integrating print and email communications, social media presence and new media support for marketing and specifically, enrollment management needs. This position is also responsible for additional and related web content and social media activity. This is a unique position that requires an individual who works well alone or in an integrated team and understands the current digital environment.
Essential Duties and Responsibilities:
Direction of enrollment-specific e-communications development and deployment for undergraduate, graduate and transfer recruitment
Coordination of email content and data between appropriate enrollment management team members, and functionality (web links, form needs, etc.) with web marketing team.
Scheduling and project management of such campaigns.
Collection and coordination of related statistics for such campaigns from marketing analyst and web manager.
Website content management as related to enrollment marketing campaigns.
Coordination of print communications messaging for related campaigns.
Integration of marketing messaging as it relates to enrollment management strategy into active social media presences (such as Facebook, Twitter, YouTube, etc.) and social media campaigns.
Train, mentor and monitor select faculty, staff and students for interaction in social media activity related to recruitment such as: Facebook status, blog postings, etc.
Other duties as assigned.
Education and Experience:
Bachelor degree in marketing, communications, business administration or related degree
2+ years in marketing/communications in higher education or non-profit
Knowledge, Skills & Abilities
Proficient in PC and Mac computer environments and full Microsoft Office suite; as well as familiarity with content management systems, email deployment and web software, and social media platforms
Ability to work well independently and in a dynamic team environment.
Ability to coordinate, oversee and complete projects with minimal supervision.
Ability to assume responsibility, problem-solve, and exercise independent judgment when making decisions.
Understand the importance of rapidly learning new digital technologies, specifically web applications, social networks, and new media.
Success in prioritizing, scheduling and meeting deadlines on time and on budget.
To apply for this position, email a cover letter/letter of interest and resume (in MS Word or PDF format) along with salary range/expectations to: firstname.lastname@example.org
Electronic submissions only
USciences is an Equal Opportunity/Affirmative Action Employer.
To apply for this job, please send your resume to email@example.com
University of the Sciences in Philadelphia - 2 years ago